Bachelor’s Degree in Tourism (2019): ATA19S
Code: ATA19S
- Degree title
- Bachelor of Hospitality Management
- Credits
- 210 ects
- Duration
- 3.5 years (210 cr)
- Start semester
- Autumn 2019
- Teaching language
- English
Descriptions
In the Tourism degree, students complete a university of applied sciences Bachelor degree qualification in Hospitality Management. The formal qualification is Bachelor of Hospitality Management. The studies are worth 210 credits and take 3.5 years to complete. The maximum duration of the studies is 4.5 years. The degree consists of basic studies, professional studies, optional professional studies, free-choice studies, practical training and a thesis. The Tourism degree involves close cooperation with the sports and leisure management degree.
During the tourism degree you will study to acquire customer-oriented and holistic product development and marketing skills. The theme of the Bachelor's Degree in Tourism is innovative creativity, responsible and sustainable tourism enterprise development, internationality and personal development. To develop a real hands-on approach you will carry out projects in close collaboration with tourism companies and organizations, for example by taking part in event and project management.
At the start of the degree the students will focus on gaining basic skills and knowledge after which they will apply their acquired learning. You will study to obtain comprehensive customer-oriented product development and marketing competence as well as becoming familiar with different cultures for the purposes of international tourism. The final stages of the studies emphasize using the competence gained in practice and in different types of smart solutions.
To develop competence in different areas of tourism, each of our students constructs a personal study path of further specialization studies worth 35 credits from their second year of study onwards. You can deepen your knowledge in adventure tourism or wellbeing tourism. Your personal study path can also include developing your international competence in one of our partner universities abroad or in practical training abroad or event tourism management competence. You can also choose entrepreneurship studies where you will plan setting up your own business. Your personal path will be supported by various project based studies and practical training periods. The thesis will deepen your professional competence for dealing with working life occurrences and develop a professional approach to your work.
Studying Adventure Tourism will enable you to identify the most significant summer and winter activities of nature and exercise tourism in Finland and to understand the main requirements of implementing them. You will master basic skills in different nature sports and learn to produce unique and genuine experiences for customers.
The central themes of Wellbeing Tourism are nature as a source of wellbeing and smart solutions (e.g. technology, nutrition) in wellbeing tourism. The studies will provide you with the ability to apply various forms of exercise and treatment in the promotion of wellbeing among people from different backgrounds. Food and accommodation also plays a major role in wellbeing tourism products. These studies involve intense cooperation between the tourism and sports degree.
Objective
Themes for each year group / competence objectives
1st year: Tourism industry observer
• understands basic concepts
• knows the tourism industry
• masters the basic skills of customer service in the tourism industry
2nd year: Tourism service provider and specialist
• possesses key tourism industry knowledge
• able to work in the customer interface and in a variety of tour operator networks
• develops information retrieval and team work skills
• plans and develops tourism products
3rd and 4th year: Tourism service developer
• able to develop tourism products and industry by applying the latest knowledge in the field
• develops and evaluates customer-oriented and responsible tourism business operations
Select timing, structure or classification view
Show study timings by semester, study year or period
| Code | Name | Credits (cr) | 2019-2020 | 2020-2021 | 2021-2022 | 2022-2023 | Autumn 2019 | Spring 2020 | Autumn 2020 | Spring 2021 | Autumn 2021 | Spring 2022 | Autumn 2022 | 1. / 2019 | 2. / 2019 | 3. / 2020 | 4. / 2020 | 1. / 2020 | 2. / 2020 | 3. / 2021 | 4. / 2021 | 1. / 2021 | 2. / 2021 | 3. / 2022 | 4. / 2022 | 1. / 2022 | 2. / 2022 |
|---|---|---|
| Total | 210 |
yhteiset kompetenssit,AMK
Osaamisen kuvaus, ammattikorkeakoulututkinto
|
1. LEARNING SKILLS
Our students are able to |
| History of Tourism |
|
2. ETHICAL COMPETENCE
Our students are able to |
|
No attached course units |
|
3. WORK COMPETENCE
Our students are able to |
|
No attached course units |
|
4. INNOVATION COMPETENCE
Our students are able to |
|
No attached course units |
|
5. INTERNATIONAL COMPETENCE
Our students are able to |
| History of Tourism |
| Not grouped |
| Principles of Tourism |
| Principles of Sports |
| Tourism English |
| Intercultural Communication |
| Study Skills |
| Creativity and Pulling out all the Stops in Tourism |
| Customer Contacts |
| Business Operations |
| Accommodation Services |
| Food Services in Tourism |
| Tourism Operational Environments |
| Business Communication Skills |
| Finnish Language and Work Life (international students) |
| Project Management |
| Phenomenon-based Project |
| Work Placement |
| Event Management |
| Tourism Product Development |
| Tourism Marketing |
| Tourism Business Operations |
| Tourism Transportation, Sales and Reservation Services |
| Strategic Planning and Internationalisation in Tourism |
| Swedish (only Finnish students) |
| Finnish (only international students) |
| Profitable Tourism Company |
| Tourism Services Sales Processes |
| Responsible Leadership in Tourism |
| Tourism Legislation |
| R&D Studies |
| Framework for Sustainable Wellbeing Tourism |
| Wellbeing Tourism Project I |
| Food and Accommodation in Wellbeing Tourism |
| Wellbeing Sports and Smart Technology |
| International Wellbeing Tourism |
| Nature Based Wellbeing Programme Services |
| Wellbeing Tourism Project II |
| Framework for Sustainable Adventure Tourism |
| Adventure Tourism Project I |
| Memorable Winter Experiences |
| Authentic and Unique Wilderness Services |
| International Adventure Tourism |
| Outdoors Adventure Experience |
| Adventure Tourism Project II |
| JA Start Up Program |
| Practical Training 1 |
| Practical Training 2 |
| Thesis |
| Bar Work |
| Is Food Culture? |
| Bar Manager Qualification |
| Introduction to Wines |
| Destination Marketing |
| Foreign Language |
| Other free-choice course/module |
| Build up Your English |
| Swedish/Bygg upp din svenska |
Opintotyyppi_AMK
AMA_kompetenssit
Matkailun koulutus
|
1. Palvelukulttuuriosaaminen
*ymmärtää vieraanvaraisuuden (hospitality) alan keskeisenä arvona ja menestystekijänä |
|
No attached course units |
|
2. Palvelujärjestelmäosaaminen
*osaa suunnitella, tuottaa ja kehittää palveluja toimintaympäristön vaatimusten mukaan |
|
No attached course units |
|
3. Palvelujohtamisosaaminen
*tuntee ja ymmärtää yrityksen strategiat ja osaa hyödyntää niitä palvelutoiminnan ohjauksen työvälineenä |
|
No attached course units |
|
4. Liiketoimintaosaaminen
*osaa analysoida asiakkuuksia palveluliiketoiminnan kehittämisen näkökulmasta |
|
No attached course units |
|
5. Matkailupalvelujen palveluympäristöosaaminen
*ymmärtää kansainvälisyyden, globalisaation ja erilaisten kulttuurien merkityksen palvelukulttuurille ja alan kehitykselle |
| History of Tourism |
|
6. Aktiviteettimatkailuosaaminen
*osaa suunnitella, toteuttaa ja tuotteistaa terveellisiä, turvallisia ja taloudellisesti kannattavia aktiviteettimatkailupalveluja edistämään asiakkaiden hyvinvointia |
|
No attached course units |
| Not grouped |
| Principles of Tourism |
| Principles of Sports |
| Tourism English |
| Intercultural Communication |
| Study Skills |
| Creativity and Pulling out all the Stops in Tourism |
| Customer Contacts |
| Business Operations |
| Accommodation Services |
| Food Services in Tourism |
| Tourism Operational Environments |
| Business Communication Skills |
| Finnish Language and Work Life (international students) |
| Project Management |
| Phenomenon-based Project |
| Work Placement |
| Event Management |
| Tourism Product Development |
| Tourism Marketing |
| Tourism Business Operations |
| Tourism Transportation, Sales and Reservation Services |
| Strategic Planning and Internationalisation in Tourism |
| Swedish (only Finnish students) |
| Finnish (only international students) |
| Profitable Tourism Company |
| Tourism Services Sales Processes |
| Responsible Leadership in Tourism |
| Tourism Legislation |
| R&D Studies |
| Framework for Sustainable Wellbeing Tourism |
| Wellbeing Tourism Project I |
| Food and Accommodation in Wellbeing Tourism |
| Wellbeing Sports and Smart Technology |
| International Wellbeing Tourism |
| Nature Based Wellbeing Programme Services |
| Wellbeing Tourism Project II |
| Framework for Sustainable Adventure Tourism |
| Adventure Tourism Project I |
| Memorable Winter Experiences |
| Authentic and Unique Wilderness Services |
| International Adventure Tourism |
| Outdoors Adventure Experience |
| Adventure Tourism Project II |
| JA Start Up Program |
| Practical Training 1 |
| Practical Training 2 |
| Thesis |
| Bar Work |
| Is Food Culture? |
| Bar Manager Qualification |
| Introduction to Wines |
| Destination Marketing |
| Foreign Language |
| Other free-choice course/module |
| Build up Your English |
| Swedish/Bygg upp din svenska |
| Code | Name | Credits (cr) |
|---|---|---|
| ATA19S-1000 |
PRINCIPLES OF ACTIVITY TOURISM
(Choose all ) |
15 |
| AS00BA92 | Principles of Tourism | 5 |
| AS00BA93 | Principles of Sports | 5 |
| AM00BG86 | Tourism English | 2 |
| YY00BD88 | Intercultural Communication | 3 |
| ATA19S-1001 |
TOURISM SKILLS AND ATTITUDES
(Choose all ) |
15 |
| AT00BH23 | Study Skills | 5 |
| AT00BH25 | Creativity and Pulling out all the Stops in Tourism | 4 |
| AT00BH26 | Customer Contacts | 3 |
| YY00BG72 | Business Operations | 3 |
| ATA19S-1002 |
CUSTOMER SERVICE
(Choose all ) |
10 |
| AT00BH27 | Accommodation Services | 5 |
| AT00BH28 | Food Services in Tourism | 5 |
| ATA19S-1003 |
RESPONSIBLE TOURISM BUSINESS
(Choose all ) |
10 |
| AT00BH29 | Tourism Operational Environments | 5 |
| AM00BG94 | Business Communication Skills | 5 |
| ATA19S-1004 |
TOURISM AS A FORM OF EMPLOYMENT
(Choose ects: 10 ) |
10 |
| AT00BH30 | Finnish Language and Work Life (international students) | 5 |
| YY00BG73 | Project Management | 3 |
| AT00BH31 | Phenomenon-based Project | 2 |
| AT00BJ06 | Work Placement | 5 |
| ATA19S-1005 |
EVENT AND TOURISM PRODUCTS DEVELOPMENT
(Choose all ) |
10 |
| AT00BH32 | Event Management | 5 |
| AT00BH33 | Tourism Product Development | 5 |
| ATA19S-1006 |
CUSTOMER-ORIENTED TOURISM BUSINESS MANAGEMENT
(Choose all ) |
15 |
| AT00BH34 | Tourism Marketing | 5 |
| AT00BH35 | Tourism Business Operations | 5 |
| AT00BH36 | Tourism Transportation, Sales and Reservation Services | 5 |
| ATA19S-1007 |
INTERNATIONAL SERVICES ENVIRONMENT
(Choose ects: 10 ) |
10 |
| AT00BH37 | Strategic Planning and Internationalisation in Tourism | 5 |
| AT00BH38 | Swedish (only Finnish students) | 5 |
| AT00BJ07 | Finnish (only international students) | 5 |
| ATA19S-1008 |
SUCCESSFUL TOURISM BUSINESS
(Choose all ) |
10 |
| AT00BH39 | Profitable Tourism Company | 5 |
| AT00BH40 | Tourism Services Sales Processes | 5 |
| ATA19S-1009 |
HUMAN RESOURCES IN TOURISM
(Choose all ) |
10 |
| AT00BH41 | Responsible Leadership in Tourism | 5 |
| AT00BH42 | Tourism Legislation | 5 |
| ATA19S-1010 |
RESEARCH AND DEVELOPMENT OPERATIONS
(Choose all ) |
5 |
| SSPR003 | R&D Studies | 5 |
| ATA19S-1011 |
OPTIONAL SPECIALISATION STUDIES
(Choose ects: 35 ) |
35 |
| ATA19S-1012 |
WELLBEING TOURISM
(Choose 0 ) |
0 |
| ATA19S-1013 |
PRINCIPLES OF WELLBEING TOURISM
(Choose all ) |
10 |
| AM00BH09 | Framework for Sustainable Wellbeing Tourism | 5 |
| AM00BH10 | Wellbeing Tourism Project I | 5 |
| ATA19S-1014 |
SMART SOLUTIONS IN WELLBEING TOURISM
(Choose all ) |
15 |
| AM00BH11 | Food and Accommodation in Wellbeing Tourism | 5 |
| AM00BH12 | Wellbeing Sports and Smart Technology | 5 |
| AM00BH13 | International Wellbeing Tourism | 5 |
| ATA19S-1015 |
EXPERIENTAL CONCEPTS OF WELLBEING TOURISM
(Choose all ) |
10 |
| AM00BH14 | Nature Based Wellbeing Programme Services | 5 |
| AM00BH15 | Wellbeing Tourism Project II | 5 |
| ATA19S-1016 |
ADVENTURE TOURISM
(Choose 0 ) |
0 |
| ATA19S-1017 |
PRINCIPLES OF ADVENTURE TOURISM
(Choose all ) |
10 |
| AM00BH16 | Framework for Sustainable Adventure Tourism | 5 |
| AM00BH17 | Adventure Tourism Project I | 5 |
| ATA19S-1018 |
EXPERIENTAL CONCEPTS OF ADVENTURE TOURISM
(Choose all ) |
15 |
| AM00BH18 | Memorable Winter Experiences | 5 |
| AM00BH19 | Authentic and Unique Wilderness Services | 5 |
| AM00BH20 | International Adventure Tourism | 5 |
| ATA19S-1019 |
SMART SOLUTIONS IN ADVENTURE TOURISM
(Choose all ) |
10 |
| AM00BH21 | Outdoors Adventure Experience | 5 |
| AM00BH22 | Adventure Tourism Project II | 5 |
| ATA19S-1020 |
INTERNATIONAL STUDIES ABROAD
(Choose 0 ) |
0 |
| ATA19S-1021 |
YRITTÄJYYS JA OMA YRITYS 5-20 OP
(Choose ects: 0 ) |
0 |
| ATA19S-1022 |
YRITTÄJYYS KÄYTÄNNÖSSÄ (Nuori Yrittäjyys Start up 10 op + 5 op)
(Choose ects: 0 ) |
0 |
| KBW488 | JA Start Up Program | 10 |
| ATA19S-1023 |
PRACTICAL TRAINING
(Choose all ) |
30 |
| AT00BH43 | Practical Training 1 | 12 |
| AT00BH44 | Practical Training 2 | 18 |
| ATA19S-1024 |
THESIS
(Choose all ) |
15 |
| AT00BH45 | Thesis | 15 |
| ATA19S-1025 |
FREE-CHOICE STUDIES
(Choose ects: 10 ) |
10 |
| MMWA088 | Bar Work | 3 |
| MMWA068 | Is Food Culture? | 3 |
| AM00BD06 | Bar Manager Qualification | 5 |
| MMWA018 | History of Tourism | 3 |
| MPWY001 | Introduction to Wines | 3 |
| MTW009 | Destination Marketing | 3 |
| MHAA002 | Foreign Language | 5 |
| MHAA003 | Other free-choice course/module | 5 |
| YY00BR23 | Build up Your English | 3 |
| YY00BR24 | Swedish/Bygg upp din svenska | 3 |
Due to the timing of optional and elective courses, credit accumulation per semester / academic year may vary.