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Product Development for Tourism ServicesLaajuus (2 cr)

Code: AM00CR33

Credits

2 op

Teaching language

  • Finnish

Objective

The student understands the basics of product development and is able to use productisation as a tool for developing tourism services. The student can describe the background, processes and operating models for the planning and implementation of tourism product development in a customer-oriented way.

Content

- Productisation methods and tools
- Product development process for tourism services
- Pricing and profitability
- Product card
- Tourism Product Developer's Handbook

Assessment criteria, approved/failed

Passed
The student is able to implement, reflect and report on the principles of tourism product development.

Fail
The student does not know the aspects of tourism product development.