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SPORTS AND LEISURE MANAGEMENT DEGREE (2021): ALK21S

Code: ALK21S

Degree:
Bachelor of Sports Studies (AMK)

Degree title:
Bachelor of Sports Studies (AMK)

Credits:
210 ects

Duration:
3.5 years (210 cr)

Start semester:
Autumn 2021

Teaching language:
Finnish

Descriptions

Liikunnan ja vapaa-ajan 3,5 vuotisesta (210 op) koulutuksesta opiskelija valmistuu liikunnanohjaajaksi (amk). Opinnot muodostuvat perus- ja ammattiopinnoista, vaihtoehtoisista ammattiopinnoista, vapaasti valittavista opinnoista, opinnäytteestä sekä ammattitaitoa edistävästä harjoittelusta.

Liikuntapalvelut on koulutuksen keskeinen sisältö. Koulutuksessa harjoitellaan mm liikuntataitoja ja niiden ohjaamista, toimitaan kunto- ja ravintovalmentajana sekä toteutetaan erilaisia projekteja ja tapahtumia. Liikuntateknologia ja yrittäjyys tulevat tutuiksi koulutuksen aikana. Liiketoimintaosaaminen on keskeinen teema ja NY Start Up-ohjelma mahdollistaa syventämisen yrittäjyyteen. Liikuntapalvelut: hyvinvointivalmennus ja työhyvinvointi sekä lasten ja nuorten liikunta on yksi mahdollinen syventävä opintokokonaisuus. Liikunnan koulutus kuuluu matkailun ja liiketalouden koulutuksien kanssa samaan osaamisalueeseen. Kansainvälisyyttä voi kehittää opiskelemalla tai tekemällä harjoittelua ulkomailla.

Objective

Liikunnanohjaajakoulutuksen yleisenä tavoitteena on, että opiskelija kehittyy liikunta-alan asiantuntijaksi, joka osaa toimia erilaisissa liikuntaympäristöissä ja osaa kehittää liikuntapalveluita. Osaaminen perustuu monipuoliseen tietoperustaan ja käytännön osaamiseen sekä vuorovaikutustaitoihin ja yhteistyökykyyn. Liikunnanohjaaja (amk) kykenee työskentelemään itsenäisesti liikunta-alan asiantuntijatehtävissä, joissa sisältöinä on mm. terveyden edistäminen ja liikuntapalveluiden kehittäminen. Hän kykenee johtamaan haastavia ammatillisia projekteja ja hankkeita sekä toimimaan monialaisissa työryhmissä ja verkostoissa.


Lisätietoja täällä:
Liikunta | KAMK Business (applykamk.com)
KAMK liikunnanohjaajakoulutus (@liikunnanohjaaja.fi) • Instagram photos and videos

Further information

Koulutus on suomenkielinen, mutta osa opinnoista ja opetusmateriaalista on englanninkielistä.

Show study timings by semester, study year or period

Code Name Credits (cr) 2021-2022 2022-2023 2023-2024 2024-2025 Autumn 2021 Spring 2022 Autumn 2022 Spring 2023 Autumn 2023 Spring 2024 Autumn 2024 1. / 2021 2. / 2021 3. / 2022 4. / 2022 1. / 2022 2. / 2022 3. / 2023 4. / 2023 1. / 2023 2. / 2023 3. / 2024 4. / 2024 1. / 2024 2. / 2024
ALK21S-1001
BASICS OF WORKING LIFE

(Choose all )

19
BY00BX29 Business Basics 5 5 5 5
BY00BX31 ICT and Business Applications 3 3 3 1.5 1.5
BY00BX39 Finnish/Business Communication Skills 5 5 5 2.5 2.5
BY00BX38 Competence Development 3 2 1 2 1 1 1 1
BY00BY40 Svenska i arbetslivet 3 3 3 1.5 1.5
ALK21S-1002
PRINCIPLES OF SPORT 1

(Choose all )

15
AL00BM58 Principles of Sports and Exercise 5 5 5 5
AL00BM56 Motor Learning 5 5 5 2.5 2.5
AL00BM60 Skills and Sports Training 5 5 5 5
ALK21S-1003
EVENT AND BUSINESS MANAGEMENT 1

(Choose all )

16
BY00BX23 Customer Oriented Marketing 5 5 5 2.5 2.5
BY00BX49 Event Management 5 5 5 2.5 2.5
BY00BY35 Basic Business Mathematics 3 3 3 1.5 1.5
BY00BY41 Business English 3 3 3 1.5 1.5
ALK21S-1004
BASICS OF SPORTS 2

(Choose all )

17
AL00BY28 Anatomy and Physiology 4 4 4 4
AL00BY33 Exercise Physiology 4 4 4 4
AL00BM40 Skills and Sports Training II 5 5 5 2.5 2.5
AL00BY34 Group Exercise 4 4 4 2 2
ALK21S-1005
EVENT AND BUSINESS MANAGEMENT 2

(Choose all )

15
BY00BY36 Service Marketing and Sales Competence 2 2 2 2
AL00BF83 Project I 5 5 5 2.5 2.5
BY00BX40 Professional English 5 5 5 2.5 2.5
BY00BY42 Management Accounting 3 3 3 3
ALK21S-1006
COACHING COMPETENCE

(Choose all )

13
AL00BJ90 Coaching 3 3 3 3
AL00BY37 Strength Training 4 4 4 2 2
AL00BM44 Nutrition 4 4 4 2 2
AL00BY38 Muscle Care 2 2 2 2
ALK21S-1007
INNOVATION

(Choose all )

12
BY00BY39 Productization and Developing Services 4 4 4 4
BY00BX48 Research and Development Methods 5 5 5 2.5 2.5
BY00BX50 New Technologies in Business 3 3 3 3
ALK21S-1008
SPORTS IN SOCIETY

(Choose all )

10
AL00BM45 Sports and Exercise in Society 5 5 5 5
AL00BM42 Exercise and Health Problems 5 5 5 2.5 2.5
ALK21S-1009
LEADERSHIP AND WORKWELLBEING

(Choose all )

15
BY00BX52 Human Resource Management HRM 5 5 5 2.5 2.5
BY00BX53 Work Community Competences and Leadership 5 5 5 2.5 2.5
BY00BX54 Work Welfare 5 5 5 2.5 2.5
ALK21S-1010
ALTERNATIVE PROFESSIONAL STUDIES

(Choose ects: 25)

25
ALK21S-1029
SPORTS AND EXERCISE SERVICES

(Choose ects: 25)

25
AL00BG01 Project II 1 - 10 5 2.5 2.5 1.3 1.3 1.3 1.3
AL00BF94 Child and Youth Sports and Exercise Services 10 10 10 5 5
AL00BI40 Advanced Coaching 5 5 5 2.5 2.5
AL00BM50 Exercise and Nutrition for the Aged 5 5 5 2.5 2.5
AL00CD78 Soveltava liikunta 5 5 5 2.5 2.5
AL00CA68 Psyykkinen valmennus 3 3 3 1.5 1.5
AS00BI22 Advanced Coaching 10 10 5 5 2.5 2.5 2.5 2.5
YY00BT35 Sports Academy 1 5 2.5 2.5 2.5 2.5 1.3 1.3 1.3 1.3
YY00BT36 Sports Academy 2 5 2.5 2.5 2.5 2.5 1.3 1.3 1.3 1.3
YY00BT44 Sports Academy 3 5 2.5 2.5 2.5 2.5 1.3 1.3 1.3 1.3
AL00CG26 Personal Trainer 10
ALK21S-1019
TAPAHTUMATUOTANTO

(Choose all )

15
AM00BY93 Experiential Events 5 5 5 2.5 2.5
AM00BY92 Profitable Event Management 5 5 5 2.5 2.5
AM00BY94 Field-Specific Event Production 1 5 5 2.5 2.5 1.3 1.3 1.3 1.3
ALK21S-1020
EVENT MANAGEMENT

(Choose all )

15
BC00BY75 Experiential Events 5 5 5 2.5 2.5
BC00BY76 Profitable Event Management 5 5 5 2.5 2.5
BC00BY77 Field-specific Event Production 5 5 5 2.5 2.5
ALK21S-1021
HOPITALITY MANAGEMENT

(Choose all )

15
AT00BY61 Congress and Meeting Management MICE 5 5 5 2.5 2.5
AT00BY62 Hospitality and Facility Management 5 5 5 2.5 2.5
AT00BY63 Managing Customer Experience 5 5 5 2.5 2.5
ALK21S-1022
ARCTIC SPORTS AND TOURISM

(Choose all )

15
AS00BY85 Sport & Adventure Tourism 5 5 5 2.5 2.5
AS00BY86 Nature-based Activity Management 5 5 5 2.5 2.5
AS00BY87 Technology and Trends in Sports Tourism 5 5 5 2.5 2.5
ALK21S-1023
BUSINESS VALUE FROM MARKETING COMMUNICATIONS DYNAMICS

(Choose all )

15
LB00BY72 Integrated Marketing Communications 5 5 5 2.5 2.5
LB00BY73 Digital Media Tools for Marketing Purposes 5 5 5 2.5 2.5
LB00BY74 Brand Strategies 5 5 5 2.5 2.5
ALK21S-1024
ENTREPRENEURSHIP IN PRACTICE (JA Start Up Program 10 cr + 5 cr)

(Choose all )

15
LT00BF31 Entrepreneurship in Practice: Special area 5 1.7 3.3 1.7 1.7 1.7 0.8 0.8 0.8 0.8 0.8 0.8
LT00CA58 JA Company Program 10 3.3 6.7 3.3 3.3 3.3 1.7 1.7 1.7 1.7 1.7 1.7
ALK21S-1025
ASIAKASKOKEMUKSEN KEHITTÄMINEN

(Choose all )

15
LT00BX68 Service Business 5 5 5 2.5 2.5
LT00BX69 Service Design 5 5 5 2.5 2.5
LT00BX70 Brand Expertise 5 5 5 2.5 2.5
ALK21S-1026
MARKKINOINTIVIESTINNÄN TYÖKALUT

(Choose all )

15
LT00BX64 Integrated Marketing Communication 5 5 5 2.5 2.5
LT00BX66 Media Planning 5 5 5 2.5 2.5
LT00BX57 Digital Accounting 5 5 5 2.5 2.5
ALK21S-1018
OTHER COMBINATION OF STUDIES

(Choose ects: 30)

25 - 30
AL00BZ01 Muu opintokokonaisuus 5 - 25 8.3 16.7 8.3 8.3 8.3 4.2 4.2 4.2 4.2 4.2 4.2
ALK21S-1028
INTERNATIONAL STUDIES ABROAD 5- 25 OP

(Choose all )

0
ALK21S-1015
PRACTICAL TRAINING

(Choose all )

30
AL00BI63 Preliminary Practical Training 12 12 12 12
AL00BI64 Advanced Practical Training 18 18 18 9 9
ALK21S-1016
FREE-CHOICE STUDIES

(Choose ects: 8)

8
SAWH004 Other combination of free-choice studies, 1-7 credits 1 - 6
SLW063 Alpine Skiing Instructor Course 4
SLW064 Lifeguard Qualification 2
AW00BS37 Swimming Instructor Course 3
YY00BT35 Sports Academy 1 5
YY00BT36 Sports Academy 2 5
YY00BT44 Sports Academy 3 5
VV00CF31 Data-based exercising 5 - 8
ALK21S-1017
THESIS

(Choose all )

15
AL00BI65 Thesis 15 15 5 10 5 5 5
Total 210 66 117.8 178.2 18 33 33 28 89.8 129.8 48.3 18 14 19 16.5 16.5 17 11 45.1 45.1 63.2 67.2 24.3 24.3 9 9

Due to the timing of optional and elective courses, credit accumulation per semester / academic year may vary.

yhteiset kompetenssit,AMK

Osaamisen kuvaus, ammattikorkeakoulututkinto

1. LEARNING SKILLS

Our students are able to
•assess and develop their competence and learning methods
•critically acquire, process and evaluate knowledge and information
•take responsibility for learning and sharing learning in their groups

No attached course units

2. ETHICAL COMPETENCE

Our students are able to
•take responsibility for their own work and its impacts
•work according to the professional ethical principles of their discipline/field
•take different bodies, organisations, professionals, stakeholders, interest groups and individuals into account in their work
•apply the principles of equality
•apply the principles sustainable development
•engage in social debate based on acquired competence and knowledge of ethical values.

No attached course units

3. WORK COMPETENCE

Our students are able to
•work as a member of the work community and promote wellbeing
•execute their duties in work based situations that require communication and interaction
•use information and communication technology to do their work
•create personal work related contacts and operate in networks
•make dcisions in unpredictable situations
•work in management and work independently as a specialist/expert
•set up a business or enterprise

No attached course units

4. INNOVATION COMPETENCE

Our students are able to
•engage in creative problem solving and developing work practices
•work in projects
•implement research and development projects while applying the current knowledge and methods of their disciplines
•find customer-oriented, sustainable and profitable solutions

No attached course units

5. INTERNATIONAL COMPETENCE

Our students are able to
•adopt the language skills needed in their work and field and to develop professional competence
•work proactively and in cooperation with people from different cultures
•take the impacts and opportunities of internationalisation into account in their work

No attached course units

Not grouped
Business Basics
ICT and Business Applications
Finnish/Business Communication Skills
Competence Development
Svenska i arbetslivet
Principles of Sports and Exercise
Motor Learning
Skills and Sports Training
Customer Oriented Marketing
Event Management
Basic Business Mathematics
Business English
Anatomy and Physiology
Exercise Physiology
Skills and Sports Training II
Group Exercise
Service Marketing and Sales Competence
Project I
Professional English
Management Accounting
Coaching
Strength Training
Nutrition
Muscle Care
Productization and Developing Services
Research and Development Methods
New Technologies in Business
Sports and Exercise in Society
Exercise and Health Problems
Human Resource Management HRM
Work Community Competences and Leadership
Work Welfare
Project II
Child and Youth Sports and Exercise Services
Advanced Coaching
Exercise and Nutrition for the Aged
Soveltava liikunta
Psyykkinen valmennus
Advanced Coaching
Sports Academy 1
Sports Academy 2
Sports Academy 3
Personal Trainer
Experiential Events
Profitable Event Management
Field-Specific Event Production 1
Experiential Events
Profitable Event Management
Field-specific Event Production
Congress and Meeting Management MICE
Hospitality and Facility Management
Managing Customer Experience
Sport & Adventure Tourism
Nature-based Activity Management
Technology and Trends in Sports Tourism
Integrated Marketing Communications
Digital Media Tools for Marketing Purposes
Brand Strategies
Entrepreneurship in Practice: Special area
JA Company Program
Service Business
Service Design
Brand Expertise
Integrated Marketing Communication
Media Planning
Digital Accounting
Muu opintokokonaisuus
Preliminary Practical Training
Advanced Practical Training
Other combination of free-choice studies, 1-7 credits
Alpine Skiing Instructor Course
Lifeguard Qualification
Swimming Instructor Course
Sports Academy 1
Sports Academy 2
Sports Academy 3
Data-based exercising
Thesis

ALK_kompetenssit

1. Liikuntaosaaminen

Opiskelija hallitsee yleisimpien liikuntamuotojen perustiedot ja taidot ja pystyy soveltamaan niitä erilaisten kohderyhmien ohjaukseen. Hän ymmärtää liikuntalajit mahdollisuutena ja välineenä mm. motoristen taitojen kehittämisessä ja itseilmaisun edistäjänä. Opiskelija tuntee soveltavan liikunnan perusteet.

Alpine Skiing Instructor Course
Lifeguard Qualification
2. Ihmisen hyvinvointi- ja terveysliikuntaosaaminen

Opiskelija tuntee liikuntaharjoittelun vaikutusmekanismit elimistössä sekä testauksen perusteet ja osaa suunnitella tavoitteellisia harjoitus- ja valmennusohjelmia sekä terveyttä edistävää liikuntaa. Opiskelija tuntee ihmisen kasvuun, kehitykseen ja käyttäytymiseen vaikuttavat tekijät. Hän osaa suunnitella ja ohjata terveyttä ja toimintakykyä edistävää liikuntaa sekä pystyy toimimaan liikunnan terveysvaikutusten asiantuntijana.

No attached course units

3. Pedagoginen ja liikuntadidaktinen osaaminen

Opiskelija osaa käyttää tavoitteellisesti ja monipuolisesti eri ohjaus- ja opetusmenetelmiä vaihtelevissa ohjaustilanteissa erilaisille kohderyhmille. Hän osaa suunnitella, toteuttaa ja arvioida laajoja liikunnan opetuskokonaisuuksia ja toimintamalleja ja hyödyntää liikunnan mahdollisuuksia ihmisen kasvun ja kehityksen tukemisessa sekä kasvatustyössä. Opiskelija muodostaa omiin arvoihinsa ja tietorakenteisiinsa perustuvan ohjaus- ja oppimiskäsityksen liikunnanohjaajana.

Alpine Skiing Instructor Course
Lifeguard Qualification
4. Liikunnan yhteiskunta-, johtamis- ja yrittäjäosaaminen

Opiskelija tuntee liikuntakulttuurin- ja palvelujen kehitysnäkymiä ja osaa edistää liikunnan asemaa yhteiskunnassa. Hän osaa toimia liikunta-alan organisaatioiden asiantuntija- ja esimiestehtävissä sekä tuntee liikunta-alan yritystoiminnan mahdollisuuksia. Opiskelija omaa valmiudet yritystoimintaan.

No attached course units

Not grouped
Business Basics
ICT and Business Applications
Finnish/Business Communication Skills
Competence Development
Svenska i arbetslivet
Principles of Sports and Exercise
Motor Learning
Skills and Sports Training
Customer Oriented Marketing
Event Management
Basic Business Mathematics
Business English
Anatomy and Physiology
Exercise Physiology
Skills and Sports Training II
Group Exercise
Service Marketing and Sales Competence
Project I
Professional English
Management Accounting
Coaching
Strength Training
Nutrition
Muscle Care
Productization and Developing Services
Research and Development Methods
New Technologies in Business
Sports and Exercise in Society
Exercise and Health Problems
Human Resource Management HRM
Work Community Competences and Leadership
Work Welfare
Project II
Child and Youth Sports and Exercise Services
Advanced Coaching
Exercise and Nutrition for the Aged
Soveltava liikunta
Psyykkinen valmennus
Advanced Coaching
Sports Academy 1
Sports Academy 2
Sports Academy 3
Personal Trainer
Experiential Events
Profitable Event Management
Field-Specific Event Production 1
Experiential Events
Profitable Event Management
Field-specific Event Production
Congress and Meeting Management MICE
Hospitality and Facility Management
Managing Customer Experience
Sport & Adventure Tourism
Nature-based Activity Management
Technology and Trends in Sports Tourism
Integrated Marketing Communications
Digital Media Tools for Marketing Purposes
Brand Strategies
Entrepreneurship in Practice: Special area
JA Company Program
Service Business
Service Design
Brand Expertise
Integrated Marketing Communication
Media Planning
Digital Accounting
Muu opintokokonaisuus
Preliminary Practical Training
Advanced Practical Training
Other combination of free-choice studies, 1-7 credits
Swimming Instructor Course
Sports Academy 1
Sports Academy 2
Sports Academy 3
Data-based exercising
Thesis

Opintotyyppi_AMK

1. Perusopinnot

No attached course units

2. Ammattiopinnot

No attached course units

3. Vaihtoehtoiset ammattiopinnot

No attached course units

4. Harjoittelu

No attached course units

5. Opinnäytetyö

No attached course units

6. Vapaasti valittavat opinnot
Other combination of free-choice studies, 1-7 credits
Alpine Skiing Instructor Course
Lifeguard Qualification
Not grouped
Business Basics
ICT and Business Applications
Finnish/Business Communication Skills
Competence Development
Svenska i arbetslivet
Principles of Sports and Exercise
Motor Learning
Skills and Sports Training
Customer Oriented Marketing
Event Management
Basic Business Mathematics
Business English
Anatomy and Physiology
Exercise Physiology
Skills and Sports Training II
Group Exercise
Service Marketing and Sales Competence
Project I
Professional English
Management Accounting
Coaching
Strength Training
Nutrition
Muscle Care
Productization and Developing Services
Research and Development Methods
New Technologies in Business
Sports and Exercise in Society
Exercise and Health Problems
Human Resource Management HRM
Work Community Competences and Leadership
Work Welfare
Project II
Child and Youth Sports and Exercise Services
Advanced Coaching
Exercise and Nutrition for the Aged
Soveltava liikunta
Psyykkinen valmennus
Advanced Coaching
Sports Academy 1
Sports Academy 2
Sports Academy 3
Personal Trainer
Experiential Events
Profitable Event Management
Field-Specific Event Production 1
Experiential Events
Profitable Event Management
Field-specific Event Production
Congress and Meeting Management MICE
Hospitality and Facility Management
Managing Customer Experience
Sport & Adventure Tourism
Nature-based Activity Management
Technology and Trends in Sports Tourism
Integrated Marketing Communications
Digital Media Tools for Marketing Purposes
Brand Strategies
Entrepreneurship in Practice: Special area
JA Company Program
Service Business
Service Design
Brand Expertise
Integrated Marketing Communication
Media Planning
Digital Accounting
Muu opintokokonaisuus
Preliminary Practical Training
Advanced Practical Training
Swimming Instructor Course
Sports Academy 1
Sports Academy 2
Sports Academy 3
Data-based exercising
Thesis

Code Name Credits (cr)
ALK21S-1001
BASICS OF WORKING LIFE

(Choose all)

19
BY00BX29 Business Basics 5
BY00BX31 ICT and Business Applications 3
BY00BX39 Finnish/Business Communication Skills 5
BY00BX38 Competence Development 3
BY00BY40 Svenska i arbetslivet 3
ALK21S-1002
PRINCIPLES OF SPORT 1

(Choose all)

15
AL00BM58 Principles of Sports and Exercise 5
AL00BM56 Motor Learning 5
AL00BM60 Skills and Sports Training 5
ALK21S-1003
EVENT AND BUSINESS MANAGEMENT 1

(Choose all)

16
BY00BX23 Customer Oriented Marketing 5
BY00BX49 Event Management 5
BY00BY35 Basic Business Mathematics 3
BY00BY41 Business English 3
ALK21S-1004
BASICS OF SPORTS 2

(Choose all)

17
AL00BY28 Anatomy and Physiology 4
AL00BY33 Exercise Physiology 4
AL00BM40 Skills and Sports Training II 5
AL00BY34 Group Exercise 4
ALK21S-1005
EVENT AND BUSINESS MANAGEMENT 2

(Choose all)

15
BY00BY36 Service Marketing and Sales Competence 2
AL00BF83 Project I 5
BY00BX40 Professional English 5
BY00BY42 Management Accounting 3
ALK21S-1006
COACHING COMPETENCE

(Choose all)

13
AL00BJ90 Coaching 3
AL00BY37 Strength Training 4
AL00BM44 Nutrition 4
AL00BY38 Muscle Care 2
ALK21S-1007
INNOVATION

(Choose all)

12
BY00BY39 Productization and Developing Services 4
BY00BX48 Research and Development Methods 5
BY00BX50 New Technologies in Business 3
ALK21S-1008
SPORTS IN SOCIETY

(Choose all)

10
AL00BM45 Sports and Exercise in Society 5
AL00BM42 Exercise and Health Problems 5
ALK21S-1009
LEADERSHIP AND WORKWELLBEING

(Choose all)

15
BY00BX52 Human Resource Management HRM 5
BY00BX53 Work Community Competences and Leadership 5
BY00BX54 Work Welfare 5
ALK21S-1010
ALTERNATIVE PROFESSIONAL STUDIES

(Choose ects: 25)

25
ALK21S-1029
SPORTS AND EXERCISE SERVICES

(Choose ects: 25)

25
AL00BG01 Project II 1 - 10
AL00BF94 Child and Youth Sports and Exercise Services 10
AL00BI40 Advanced Coaching 5
AL00BM50 Exercise and Nutrition for the Aged 5
AL00CD78 Soveltava liikunta 5
AL00CA68 Psyykkinen valmennus 3
AS00BI22 Advanced Coaching 10
YY00BT35 Sports Academy 1 5
YY00BT36 Sports Academy 2 5
YY00BT44 Sports Academy 3 5
AL00CG26 Personal Trainer 10
ALK21S-1019
TAPAHTUMATUOTANTO

(Choose all)

15
AM00BY93 Experiential Events 5
AM00BY92 Profitable Event Management 5
AM00BY94 Field-Specific Event Production 1 5
ALK21S-1020
EVENT MANAGEMENT

(Choose all)

15
BC00BY75 Experiential Events 5
BC00BY76 Profitable Event Management 5
BC00BY77 Field-specific Event Production 5
ALK21S-1021
HOPITALITY MANAGEMENT

(Choose all)

15
AT00BY61 Congress and Meeting Management MICE 5
AT00BY62 Hospitality and Facility Management 5
AT00BY63 Managing Customer Experience 5
ALK21S-1022
ARCTIC SPORTS AND TOURISM

(Choose all)

15
AS00BY85 Sport & Adventure Tourism 5
AS00BY86 Nature-based Activity Management 5
AS00BY87 Technology and Trends in Sports Tourism 5
ALK21S-1023
BUSINESS VALUE FROM MARKETING COMMUNICATIONS DYNAMICS

(Choose all)

15
LB00BY72 Integrated Marketing Communications 5
LB00BY73 Digital Media Tools for Marketing Purposes 5
LB00BY74 Brand Strategies 5
ALK21S-1024
ENTREPRENEURSHIP IN PRACTICE (JA Start Up Program 10 cr + 5 cr)

(Choose all)

15
LT00BF31 Entrepreneurship in Practice: Special area 5
LT00CA58 JA Company Program 10
ALK21S-1025
ASIAKASKOKEMUKSEN KEHITTÄMINEN

(Choose all)

15
LT00BX68 Service Business 5
LT00BX69 Service Design 5
LT00BX70 Brand Expertise 5
ALK21S-1026
MARKKINOINTIVIESTINNÄN TYÖKALUT

(Choose all)

15
LT00BX64 Integrated Marketing Communication 5
LT00BX66 Media Planning 5
LT00BX57 Digital Accounting 5
ALK21S-1018
OTHER COMBINATION OF STUDIES

(Choose ects: 30)

25 - 30
AL00BZ01 Muu opintokokonaisuus 5 - 25
ALK21S-1028
INTERNATIONAL STUDIES ABROAD 5- 25 OP

(Choose all)

0
ALK21S-1015
PRACTICAL TRAINING

(Choose all)

30
AL00BI63 Preliminary Practical Training 12
AL00BI64 Advanced Practical Training 18
ALK21S-1016
FREE-CHOICE STUDIES

(Choose ects: 8)

8
SAWH004 Other combination of free-choice studies, 1-7 credits 1 - 6
SLW063 Alpine Skiing Instructor Course 4
SLW064 Lifeguard Qualification 2
AW00BS37 Swimming Instructor Course 3
YY00BT35 Sports Academy 1 5
YY00BT36 Sports Academy 2 5
YY00BT44 Sports Academy 3 5
VV00CF31 Data-based exercising 5 - 8
ALK21S-1017
THESIS

(Choose all)

15
AL00BI65 Thesis 15