Bachelor’s Degree in Tourism (2021): ATA21S
Code: ATA21S
Descriptions
The Bachelor’s Degree in Tourism leads to a Bachelor of Hospitality Management (in Finnish: Restonomi (AMK)). The studies are worth 210 credits and take 3.5 years to complete. The degree consists of basic studies, professional studies, optional professional studies, free-choice studies, practical training and a thesis. At KAMK, the School of Business includes degrees in Tourism, Business and Sports allowing you to select courses and modules from other fields as well.
At the start of the degree you will focus on gaining basic skills and knowledge after which you will apply the acquired theory into practice. You will study to obtain comprehensive customer-oriented product development and marketing competence as well as the knowledge and skills to successfully manage and develop tourism businesses. Tourism services consist of many different components, such as accommodation, catering, program and transport services, as well as event, conference and congress services. An important part of the studies are projects done in collaboration with local companies, providing you with the networks and abilities for employment after graduation. The final stages of the studies emphasize using the competence gained in practice and in different types of smart solutions.
We encourage you to develop competence in different areas of tourism and therefore to plan a personal study path. We offer you the specialization studies in hospitality management, but your personal study path may also include developing your international competence in one of our partner universities abroad, a double degree with a German partner university or practical training abroad. It is also possible to choose for example study modules from other fields, such as Arctic Sports and Tourism, Event Management or Marketing Communications.
The personal study path will be supported by various project based studies, practical training periods and also thesis. With good planning, it will be possible also to graduate sooner than in 3,5 years.
Objective
Themes for each year group / competence objectives
1st year: Tourism industry observer
• understands basic concepts
• knows the tourism industry
• masters the basic skills of customer service in the tourism industry
2nd year: Tourism service provider and specialist
• possesses key tourism industry knowledge
• able to work in the customer interface and in a variety of tour operator networks
• develops information retrieval and team work skills
• plans and develops tourism products
3rd and 4th year: Tourism service developer
• able to develop tourism products and industry by applying the latest knowledge in the field
• develops and evaluates customer-oriented and responsible tourism business operations
Select timing, structure or classification view
Show study timings by semester, study year or period
Code | Name | Credits (cr) | 2021-2022 | 2022-2023 | 2023-2024 | 2024-2025 | Autumn 2021 | Spring 2022 | Autumn 2022 | Spring 2023 | Autumn 2023 | Spring 2024 | Autumn 2024 | 1. / 2021 | 2. / 2021 | 3. / 2022 | 4. / 2022 | 1. / 2022 | 2. / 2022 | 3. / 2023 | 4. / 2023 | 1. / 2023 | 2. / 2023 | 3. / 2024 | 4. / 2024 | 1. / 2024 | 2. / 2024 |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
ATA21S-1001 |
FUNDAMENTALS OF TOURISM
(Choose all ) |
23 | |||||||||||||||||||||||||
AS00BA92 | Principles of Tourism | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
AT00BH27 | Accommodation Services | 5 | 5 | 5 | 5 | ||||||||||||||||||||||
AT00BH28 | Food Services in Tourism | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
AT00BY13 | Programme Services | 3 | 3 | 3 | 1.5 | 1.5 | |||||||||||||||||||||
AT00BY82 | Customer Contacts | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
ATA21S-1002 |
BUSINESS ACTIVITIES IN TOURISM
(Choose all ) |
15 | |||||||||||||||||||||||||
BC00BX83 | Project and Event Management | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
BC00BX81 | Principles of Marketing | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
BC00BX80 | Business Operations | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
ATA21S-1003 |
METHODOLOGICAL STUDIES
(Choose all ) |
13 | |||||||||||||||||||||||||
BC00BX77 | Study Skills in an International Community | 5 | 5 | 3.3 | 1.7 | 1.7 | 1.7 | 1.7 | |||||||||||||||||||
BC00BX78 | ICT and Business Applications | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
BC00BY14 | Business Mathematics | 3 | 3 | 3 | 1.5 | 1.5 | |||||||||||||||||||||
ATA21S-1004 |
COMMUNICATION STUDIES
(Choose 20) |
20 | |||||||||||||||||||||||||
BY00BX37 | Business English | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
BC00BX79 | Academic English 1 | 3 | 3 | 3 | 1.5 | 1.5 | |||||||||||||||||||||
BC00BY20 | Academic English 2 | 2 | 2 | 2 | 2 | ||||||||||||||||||||||
BC00BX94 | Finnish for Foreigners 1 | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
BC00BX95 | Finnish for Foreigners 2 | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
BY00BX35 | Business Swedish | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
BY00BX39 | Finnish/Business Communication Skills | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
ATA21S-1005 |
CUSTOMER-ORIENTED TOURISM BUSINESS MANAGEMENT
(Choose all ) |
24 | |||||||||||||||||||||||||
AT00BH29 | Tourism Operational Environments | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
AT00BH36 | Tourism Transportation, Sales and Reservation Services | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
AT00BH40 | Tourism Services Sales Processes | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
AT00BY16 | Marketing of Tourism Services | 4 | 4 | 4 | 2 | 2 | |||||||||||||||||||||
AT00BY15 | Strategic Planning in Tourism | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
ATA21S-1006 |
SUCCESSFUL TOURISM BUSINESS
(Choose all ) |
15 | |||||||||||||||||||||||||
AT00BH39 | Profitable Tourism Company | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
BC00BY17 | Management Accounting | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
BC00BY56 | Law Studies | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
ATA21S-1007 |
INNOVATION MANAGEMENT
(Choose all ) |
10 | |||||||||||||||||||||||||
BC00BY18 | Service and Product Development | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
BC00BY19 | New Technologies in Business | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
ATA21S-1008 |
LEADERSHIP AND WELLBEING IN THE WORK COMMUNITY
(Choose all ) |
15 | |||||||||||||||||||||||||
BC00BY58 | Human Resource Management | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
BC00BY59 | Leadership and Management | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
BC00BY60 | Corporate Community and Wellness Management | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
ATA21S-1009 |
RESEARCH AND DEVELOPMENT OPERATIONS
(Choose all ) |
5 | |||||||||||||||||||||||||
BC00BY57 | R&D Studies | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
ATA21S-1010 |
SPECIALIZATION STUDIES
(Choose 15) |
15 | |||||||||||||||||||||||||
ATA21S-1011 |
HOSPITALITY MANAGEMENT
(Choose all ) |
15 | |||||||||||||||||||||||||
AT00BY61 | Congress and Meeting Management MICE | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
AT00BY62 | Hospitality and Facility Management | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
AT00BY63 | Managing Customer Experience | 5 | 5 | 5 | 5 | ||||||||||||||||||||||
ATA21S-1012 |
EVENT MANAGEMENT
(Choose all ) |
15 | |||||||||||||||||||||||||
BC00BY75 | Experiential Events | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
BC00BY76 | Profitable Event Management | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
BC00BY77 | Field-specific Event Production | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
ATA21S-1013 |
ARCTIC SPORTS AND TOURISM
(Choose all ) |
15 | |||||||||||||||||||||||||
AS00BY85 | Sport & Adventure Tourism | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
AS00BY86 | Nature-based Activity Management | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
AS00BY87 | Technology and Trends in Sports Tourism | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
ATA21S-1014 |
BUSINESS VALUE FROM MARKETING COMMUNICATIONS DYNAMICS
(Choose all ) |
15 | |||||||||||||||||||||||||
LB00BY72 | Integrated Marketing Communications | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
LB00BY73 | Digital Media Tools for Marketing Purposes | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
LB00BY74 | Brand Strategies | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
ATA21S-1015 |
INTERNATIONAL STUDIES ABROAD
(Choose 30) |
0 - 30 | |||||||||||||||||||||||||
ATA21S-1016 |
FREE-CHOICE STUDIES
(Choose ects: 10) |
10 | |||||||||||||||||||||||||
BC00BX96 | Finnish for Foreigners 3 | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
ATA21S-1017 |
PRACTICAL TRAINING
(Choose all ) |
30 | |||||||||||||||||||||||||
AT00BY64 | Practical Training | 30 | 30 | 30 | 15 | 15 | |||||||||||||||||||||
ATA21S-1018 |
THESIS
(Choose all ) |
15 | |||||||||||||||||||||||||
AT00BH45 | Thesis | 15 | 15 | 7.5 | 7.5 | 3.8 | 3.8 | 3.8 | 3.8 | ||||||||||||||||||
Total | 210 | 69 | 105 | 56 | 30 | 36.3 | 32.7 | 70 | 35 | 33.5 | 22.5 | 30 | 15.7 | 20.7 | 17.2 | 15.5 | 32.5 | 37.5 | 17.5 | 17.5 | 15.75 | 17.75 | 11.25 | 11.25 | 15 | 15 |
Due to the timing of optional and elective courses, credit accumulation per semester / academic year may vary.
yhteiset kompetenssit,AMK
Osaamisen kuvaus, ammattikorkeakoulututkinto
1. LEARNING SKILLS
Our students are able to |
No attached course units |
2. ETHICAL COMPETENCE
Our students are able to |
No attached course units |
3. WORK COMPETENCE
Our students are able to |
No attached course units |
4. INNOVATION COMPETENCE
Our students are able to |
No attached course units |
5. INTERNATIONAL COMPETENCE
Our students are able to |
No attached course units |
Not grouped |
Principles of Tourism |
Accommodation Services |
Food Services in Tourism |
Programme Services |
Customer Contacts |
Project and Event Management |
Principles of Marketing |
Business Operations |
Study Skills in an International Community |
ICT and Business Applications |
Business Mathematics |
Business English |
Academic English 1 |
Academic English 2 |
Finnish for Foreigners 1 |
Finnish for Foreigners 2 |
Business Swedish |
Finnish/Business Communication Skills |
Tourism Operational Environments |
Tourism Transportation, Sales and Reservation Services |
Tourism Services Sales Processes |
Marketing of Tourism Services |
Strategic Planning in Tourism |
Profitable Tourism Company |
Management Accounting |
Law Studies |
Service and Product Development |
New Technologies in Business |
Human Resource Management |
Leadership and Management |
Corporate Community and Wellness Management |
R&D Studies |
Congress and Meeting Management MICE |
Hospitality and Facility Management |
Managing Customer Experience |
Experiential Events |
Profitable Event Management |
Field-specific Event Production |
Sport & Adventure Tourism |
Nature-based Activity Management |
Technology and Trends in Sports Tourism |
Integrated Marketing Communications |
Digital Media Tools for Marketing Purposes |
Brand Strategies |
Finnish for Foreigners 3 |
Practical Training |
Thesis |
Opintotyyppi_AMK
AMA_kompetenssit
Matkailun koulutus
1. Palvelukulttuuriosaaminen
*ymmärtää vieraanvaraisuuden (hospitality) alan keskeisenä arvona ja menestystekijänä |
No attached course units |
2. Palvelujärjestelmäosaaminen
*osaa suunnitella, tuottaa ja kehittää palveluja toimintaympäristön vaatimusten mukaan |
No attached course units |
3. Palvelujohtamisosaaminen
*tuntee ja ymmärtää yrityksen strategiat ja osaa hyödyntää niitä palvelutoiminnan ohjauksen työvälineenä |
No attached course units |
4. Liiketoimintaosaaminen
*osaa analysoida asiakkuuksia palveluliiketoiminnan kehittämisen näkökulmasta |
No attached course units |
5. Matkailupalvelujen palveluympäristöosaaminen
*ymmärtää kansainvälisyyden, globalisaation ja erilaisten kulttuurien merkityksen palvelukulttuurille ja alan kehitykselle |
No attached course units |
6. Aktiviteettimatkailuosaaminen
*osaa suunnitella, toteuttaa ja tuotteistaa terveellisiä, turvallisia ja taloudellisesti kannattavia aktiviteettimatkailupalveluja edistämään asiakkaiden hyvinvointia |
No attached course units |
Not grouped |
Principles of Tourism |
Accommodation Services |
Food Services in Tourism |
Programme Services |
Customer Contacts |
Project and Event Management |
Principles of Marketing |
Business Operations |
Study Skills in an International Community |
ICT and Business Applications |
Business Mathematics |
Business English |
Academic English 1 |
Academic English 2 |
Finnish for Foreigners 1 |
Finnish for Foreigners 2 |
Business Swedish |
Finnish/Business Communication Skills |
Tourism Operational Environments |
Tourism Transportation, Sales and Reservation Services |
Tourism Services Sales Processes |
Marketing of Tourism Services |
Strategic Planning in Tourism |
Profitable Tourism Company |
Management Accounting |
Law Studies |
Service and Product Development |
New Technologies in Business |
Human Resource Management |
Leadership and Management |
Corporate Community and Wellness Management |
R&D Studies |
Congress and Meeting Management MICE |
Hospitality and Facility Management |
Managing Customer Experience |
Experiential Events |
Profitable Event Management |
Field-specific Event Production |
Sport & Adventure Tourism |
Nature-based Activity Management |
Technology and Trends in Sports Tourism |
Integrated Marketing Communications |
Digital Media Tools for Marketing Purposes |
Brand Strategies |
Finnish for Foreigners 3 |
Practical Training |
Thesis |
Code | Name | Credits (cr) |
---|---|---|
ATA21S-1001 |
FUNDAMENTALS OF TOURISM
(Choose all) |
23 |
AS00BA92 | Principles of Tourism | 5 |
AT00BH27 | Accommodation Services | 5 |
AT00BH28 | Food Services in Tourism | 5 |
AT00BY13 | Programme Services | 3 |
AT00BY82 | Customer Contacts | 5 |
ATA21S-1002 |
BUSINESS ACTIVITIES IN TOURISM
(Choose all) |
15 |
BC00BX83 | Project and Event Management | 5 |
BC00BX81 | Principles of Marketing | 5 |
BC00BX80 | Business Operations | 5 |
ATA21S-1003 |
METHODOLOGICAL STUDIES
(Choose all) |
13 |
BC00BX77 | Study Skills in an International Community | 5 |
BC00BX78 | ICT and Business Applications | 5 |
BC00BY14 | Business Mathematics | 3 |
ATA21S-1004 |
COMMUNICATION STUDIES
(Choose 20) |
20 |
BY00BX37 | Business English | 5 |
BC00BX79 | Academic English 1 | 3 |
BC00BY20 | Academic English 2 | 2 |
BC00BX94 | Finnish for Foreigners 1 | 5 |
BC00BX95 | Finnish for Foreigners 2 | 5 |
BY00BX35 | Business Swedish | 5 |
BY00BX39 | Finnish/Business Communication Skills | 5 |
ATA21S-1005 |
CUSTOMER-ORIENTED TOURISM BUSINESS MANAGEMENT
(Choose all) |
24 |
AT00BH29 | Tourism Operational Environments | 5 |
AT00BH36 | Tourism Transportation, Sales and Reservation Services | 5 |
AT00BH40 | Tourism Services Sales Processes | 5 |
AT00BY16 | Marketing of Tourism Services | 4 |
AT00BY15 | Strategic Planning in Tourism | 5 |
ATA21S-1006 |
SUCCESSFUL TOURISM BUSINESS
(Choose all) |
15 |
AT00BH39 | Profitable Tourism Company | 5 |
BC00BY17 | Management Accounting | 5 |
BC00BY56 | Law Studies | 5 |
ATA21S-1007 |
INNOVATION MANAGEMENT
(Choose all) |
10 |
BC00BY18 | Service and Product Development | 5 |
BC00BY19 | New Technologies in Business | 5 |
ATA21S-1008 |
LEADERSHIP AND WELLBEING IN THE WORK COMMUNITY
(Choose all) |
15 |
BC00BY58 | Human Resource Management | 5 |
BC00BY59 | Leadership and Management | 5 |
BC00BY60 | Corporate Community and Wellness Management | 5 |
ATA21S-1009 |
RESEARCH AND DEVELOPMENT OPERATIONS
(Choose all) |
5 |
BC00BY57 | R&D Studies | 5 |
ATA21S-1010 |
SPECIALIZATION STUDIES
(Choose 15) |
15 |
ATA21S-1011 |
HOSPITALITY MANAGEMENT
(Choose all) |
15 |
AT00BY61 | Congress and Meeting Management MICE | 5 |
AT00BY62 | Hospitality and Facility Management | 5 |
AT00BY63 | Managing Customer Experience | 5 |
ATA21S-1012 |
EVENT MANAGEMENT
(Choose all) |
15 |
BC00BY75 | Experiential Events | 5 |
BC00BY76 | Profitable Event Management | 5 |
BC00BY77 | Field-specific Event Production | 5 |
ATA21S-1013 |
ARCTIC SPORTS AND TOURISM
(Choose all) |
15 |
AS00BY85 | Sport & Adventure Tourism | 5 |
AS00BY86 | Nature-based Activity Management | 5 |
AS00BY87 | Technology and Trends in Sports Tourism | 5 |
ATA21S-1014 |
BUSINESS VALUE FROM MARKETING COMMUNICATIONS DYNAMICS
(Choose all) |
15 |
LB00BY72 | Integrated Marketing Communications | 5 |
LB00BY73 | Digital Media Tools for Marketing Purposes | 5 |
LB00BY74 | Brand Strategies | 5 |
ATA21S-1015 |
INTERNATIONAL STUDIES ABROAD
(Choose 30) |
0 - 30 |
ATA21S-1016 |
FREE-CHOICE STUDIES
(Choose ects: 10) |
10 |
BC00BX96 | Finnish for Foreigners 3 | 5 |
ATA21S-1017 |
PRACTICAL TRAINING
(Choose all) |
30 |
AT00BY64 | Practical Training | 30 |
ATA21S-1018 |
THESIS
(Choose all) |
15 |
AT00BH45 | Thesis | 15 |