Event DesignLaajuus (2 cr)

Objective

Students will gain an understanding of the process of event design and its significance in creating an experiential event. They will become familiar with the design methods and tools used to craft the customer's event experience.

Content

The event design process
Customer experience and value
Emotional aspects in the experience
Customer involvement
Catering as a part of event production

Assessment criteria, approved/failed

Pass
The student will be able to implement, reflect on, and report on the principles of event design.

Fail
The student does not understand the aspects of event design.

Execution methods

Contact, remote teaching and independent study.

Accomplishment methods

The course includes lectures and practical lessons. To pass the course, students must complete the exercises on time and participate in classroom activities. The course requires 54 hours of student work. A more detailed description of the course is given in the course implementation plan.