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Bachelor´s Degree in Esports Business (2021): LBE21S

Code: LBE21S

Degree:
Bachelor of Business Administration

Degree title:
Bachelor of Business Administration

Credits:
210 ects

Duration:
3.5 years (210 cr)

Start semester:
Autumn 2021

Teaching language:
English

Descriptions

Structure of Studies
Basic studies are compulsory studies that must be completed during the first year of study. These courses include basic courses in business activities, operational environments, methodological studies, communication studies and basic esports studies.

Professional Studies in Esports
These courses are carried out from the second year onwards and they include special study modules covering different areas of esports and international business activities. The aim of professional studies is to equip students with both the theoretical and practical knowledge needed to function in electronic sports business field. The studies emphasize the framework and strategies of international esports business, esports marketing, international management and communication skills. The professional studies also include Specialisation Studies. The aim of the module is to deepen and widen the knowledge related to the professional studies.

Practical Training (30 cr)
An essential part of the studies is a five-month-long practical training period, which takes place during the autumn semester of the 4th study year. It is recommended that practical training is accomplished in a foreign country, but it can also be done locally. The thesis should be completed before starting practical training and the practical training place must be approved by the Practical Training Coordinator. The purpose of practical training is to offer students the opportunity to put into practice the knowledge acquired from their professional studies by carrying out practical expert tasks in companies.

Thesis (15 cr)
The purpose of the thesis is to demonstrate the student’s ability to adapt knowledge and skills acquired during professional studies. This can be accomplished in the form of project work, research work or applied research. Preparation of the thesis is accomplished towards the end of the student’s studies. The thesis also includes a maturity test which demonstrates the student’s language skills and how familiar he or she is with the chosen subject of the thesis. Finnish students write the test in Finnish and foreign students in English. The test is taken under supervision with titles provided by the thesis supervisor.

We encourage you to develop competence in different areas of international business and esports and therefore to plan a personal study path. We offer you the specialization studies in event management, but your personal study path may also include developing your international competence in one of our partner universities abroad or a practical training abroad. It is also possible to choose for example study modules from other fields, such as Digital Marketing Communications. The personal study path will be supported by various project based studies, practical training periods and also thesis. With good planning, it will be possible also to graduate sooner than in 3,5 years.

Select timing, structure or classification view

Show study timings by semester, study year or period

Code Name Credits (cr) 2021-2022 2022-2023 2023-2024 2024-2025 Autumn 2021 Spring 2022 Autumn 2022 Spring 2023 Autumn 2023 Spring 2024 Autumn 2024 1. / 2021 2. / 2021 3. / 2022 4. / 2022 1. / 2022 2. / 2022 3. / 2023 4. / 2023 1. / 2023 2. / 2023 3. / 2024 4. / 2024 1. / 2024 2. / 2024
LBE21S-1001
BASIC STUDIES

(Choose 0)

0
LBE21S-1002
BASIC ESPORTS BUSINESS COMPETENCE

(Choose all )

20
BC00BX80 Business Operations 5 5 5 2.5 2.5
BC00BX81 Principles of Marketing 5 5 5 2.5 2.5
BC00BY17 Management Accounting 5 5 5 5
LB00BK46 Basics of Esports Landscape 5 5 5 2.5 2.5
LBE21S-1003
METHODOLOGICAL STUDIES

(Choose all )

15
BC00BX77 Study Skills in an International Community 5 5 3.3 1.7 1.7 1.7 1.7
BC00BX78 ICT and Business Applications 5 5 5 2.5 2.5
BC00BX82 Business Mathematics 5 5 5 2.5 2.5
LBE21S-1004
OPERATIONAL ENVIRONMENT

(Choose all )

15
KBBO007 Economics 5 5 5 2.5 2.5
BC00BY56 Law Studies 5 5 5 2.5 2.5
BC00BX83 Project and Event Management 5 5 5 2.5 2.5
LBE21S-1005
COMMUNICATION STUDIES

(Choose ects: 20)

20
BC00BX79 Academic English 1 3 3 3 1.5 1.5
BC00BY20 Academic English 2 2 2 2 2
BY00BX37 Business English 5 5 5 2.5 2.5
BC00BX94 Finnish for Foreigners 1 5 5 5 2.5 2.5
BC00BX95 Finnish for Foreigners 2 5 5 5 2.5 2.5
BY00BX35 Business Swedish 5 5 5 2.5 2.5
BY00BX39 Finnish/Business Communication Skills 5 5 5 2.5 2.5
LBE21S-1006
PROFESSIONAL STUDIES IN ESPORTS

(Choose 0)

0
LBE21S-1007
INNOVATION MANAGEMENT

(Choose all )

10
LB00BK76 Esports Service Design 5 5 5 5
BC00BY19 New Technologies in Business 5 5 5 2.5 2.5
LBE21S-1008
MANAGEMENT STUDIES

(Choose all )

20
LB00BI02 Fundamentals of Management 5 5 5 5
LB00BI03 Financial Accounting and Analysis 5 5 5 2.5 2.5
KBPI023 Strategic Management 5 5 5 2.5 2.5
LB00BY68 International Business Management 5 5 5 2.5 2.5
LBE21S-1009
ESPORTS BUSINESS

(Choose all )

20
LB00BY81 Introduction to Esports Coaching 5 5 5 2.5 2.5
LB00BK69 Esports Events and Seminars 5 2.5 2.5 2.5 2.5 1.3 1.3 1.3 1.3
LB00CD19 Esports Industry and Stakeholders 5 5 5 2.5 2.5
LB00CD20 Timely Topics in Esports 5 5 5 2.5 2.5
LBE21S-1010
LEADERSHIP AND WELLBEING IN THE WORK COMMUNITY

(Choose all )

15
BC00BY58 Human Resource Management 5 5 5 5
BC00BY59 Leadership and Management 5 5 5 2.5 2.5
BC00BY60 Corporate Community and Wellness Management 5 5 5 5
LBE21S-1011
RESEARCH AND DEVELOPMENT OPERATIONS

(Choose all )

5
BC00BY57 R&D Studies 5 5 5 2.5 2.5
LBE21S-1012
SPECIALIZATION STUDIES

(Choose ects: 15)

15
LBE21S-1013
EVENT MANAGEMENT

(Choose all )

15
BC00BY75 Experiential Events 5 5 5 5
BC00BY76 Profitable Event Management 5 5 5 5
BC00BY77 Field-specific Event Production 5 5 5 5
LBE21S-1014
ESPORTS ATHLETE DEVELOPMENT

(Choose all )

15
LB00BY78 Personal Development 5
LB00BY79 Academic Development 5
LB00BY80 Professional Development 5
LBE21S-1020
BUSINESS VALUE FROM MARKETING COMMUNICATION DYNAMICS

(Choose all )

15
LB00BY72 Integrated Marketing Communications 5
LB00BY73 Digital Media Tools for Marketing Purposes 5
LB00BY74 Brand Strategies 5
LBE21S-1015
INTERNATIONAL STUDIES ABROAD

(Choose ects: 30)

0 - 30
LBE21S-1016
FREE-CHOICE STUDIES

(Choose 10)

10
BC00BX96 Finnish for Foreigners 3 5 5 5 2.5 2.5
LB00CB47 Esports Projects 1 0 - 5
LB00CB48 Esports Projects 2 0 - 5
LBE21S-1017
PRACTICAL TRAINING

(Choose ects: 30)

30
LB00BN86 Practical Training 30 30 30 15 15
LBE21S-1018
THESIS

(Choose all )

15
LB00BK75 Thesis 15 15 5 10 5 5 5
Total 210 78 57.5 49.5 30 36.3 41.7 35 22.5 29.5 20 30 18.2 18.2 21.7 20 20 15 13.8 8.8 11.3 18.3 10 10 15 15

Due to the timing of optional and elective courses, credit accumulation per semester / academic year may vary.

Code Name Credits (cr)
LBE21S-1001
BASIC STUDIES

(Choose 0)

0
LBE21S-1002
BASIC ESPORTS BUSINESS COMPETENCE

(Choose all)

20
BC00BX80 Business Operations 5
BC00BX81 Principles of Marketing 5
BC00BY17 Management Accounting 5
LB00BK46 Basics of Esports Landscape 5
LBE21S-1003
METHODOLOGICAL STUDIES

(Choose all)

15
BC00BX77 Study Skills in an International Community 5
BC00BX78 ICT and Business Applications 5
BC00BX82 Business Mathematics 5
LBE21S-1004
OPERATIONAL ENVIRONMENT

(Choose all)

15
KBBO007 Economics 5
BC00BY56 Law Studies 5
BC00BX83 Project and Event Management 5
LBE21S-1005
COMMUNICATION STUDIES

(Choose ects: 20)

20
BC00BX79 Academic English 1 3
BC00BY20 Academic English 2 2
BY00BX37 Business English 5
BC00BX94 Finnish for Foreigners 1 5
BC00BX95 Finnish for Foreigners 2 5
BY00BX35 Business Swedish 5
BY00BX39 Finnish/Business Communication Skills 5
LBE21S-1006
PROFESSIONAL STUDIES IN ESPORTS

(Choose 0)

0
LBE21S-1007
INNOVATION MANAGEMENT

(Choose all)

10
LB00BK76 Esports Service Design 5
BC00BY19 New Technologies in Business 5
LBE21S-1008
MANAGEMENT STUDIES

(Choose all)

20
LB00BI02 Fundamentals of Management 5
LB00BI03 Financial Accounting and Analysis 5
KBPI023 Strategic Management 5
LB00BY68 International Business Management 5
LBE21S-1009
ESPORTS BUSINESS

(Choose all)

20
LB00BY81 Introduction to Esports Coaching 5
LB00BK69 Esports Events and Seminars 5
LB00CD19 Esports Industry and Stakeholders 5
LB00CD20 Timely Topics in Esports 5
LBE21S-1010
LEADERSHIP AND WELLBEING IN THE WORK COMMUNITY

(Choose all)

15
BC00BY58 Human Resource Management 5
BC00BY59 Leadership and Management 5
BC00BY60 Corporate Community and Wellness Management 5
LBE21S-1011
RESEARCH AND DEVELOPMENT OPERATIONS

(Choose all)

5
BC00BY57 R&D Studies 5
LBE21S-1012
SPECIALIZATION STUDIES

(Choose ects: 15)

15
LBE21S-1013
EVENT MANAGEMENT

(Choose all)

15
BC00BY75 Experiential Events 5
BC00BY76 Profitable Event Management 5
BC00BY77 Field-specific Event Production 5
LBE21S-1014
ESPORTS ATHLETE DEVELOPMENT

(Choose all)

15
LB00BY78 Personal Development 5
LB00BY79 Academic Development 5
LB00BY80 Professional Development 5
LBE21S-1020
BUSINESS VALUE FROM MARKETING COMMUNICATION DYNAMICS

(Choose all)

15
LB00BY72 Integrated Marketing Communications 5
LB00BY73 Digital Media Tools for Marketing Purposes 5
LB00BY74 Brand Strategies 5
LBE21S-1015
INTERNATIONAL STUDIES ABROAD

(Choose ects: 30)

0 - 30
LBE21S-1016
FREE-CHOICE STUDIES

(Choose 10)

10
BC00BX96 Finnish for Foreigners 3 5
LB00CB47 Esports Projects 1 0 - 5
LB00CB48 Esports Projects 2 0 - 5
LBE21S-1017
PRACTICAL TRAINING

(Choose ects: 30)

30
LB00BN86 Practical Training 30
LBE21S-1018
THESIS

(Choose all)

15
LB00BK75 Thesis 15