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Bachelor´s Degree in Esports Business (2023): LBE23S

Code: LBE23S

Degree:
Bachelor of Business Administration

Degree title:
Bachelor of Business Administration

Credits:
210 ects

Duration:
3.5 years (210 cr)

Start semester:
Autumn 2023

Teaching language:
English

Descriptions

Structure of Studies
Basic studies are compulsory studies that must be completed during the first year of study. These courses include basic courses in business activities, operational environments, methodological studies, communication studies and basic esports studies.

Professional Studies in Esports
These courses are carried out from the second year onwards and they include special study modules covering different areas of esports and international business activities. The aim of professional studies is to equip students with both the theoretical and practical knowledge needed to function in electronic sports business field. The studies emphasize the framework and strategies of international esports business, esports marketing, international management and communication skills. The professional studies also include Specialisation Studies. The aim of the module is to deepen and widen the knowledge related to the professional studies.

Practical Training (30 cr)
An essential part of the studies is a five-month-long practical training period, which takes place during the autumn semester of the 4th study year. It is recommended that practical training is accomplished in a foreign country, but it can also be done locally. The thesis should be completed before starting practical training and the practical training place must be approved by the Practical Training Coordinator. The purpose of practical training is to offer students the opportunity to put into practice the knowledge acquired from their professional studies by carrying out practical expert tasks in companies.

Thesis (15 cr)
The purpose of the thesis is to demonstrate the student’s ability to adapt knowledge and skills acquired during professional studies. This can be accomplished in the form of project work, research work or applied research. Preparation of the thesis is accomplished towards the end of the student’s studies. The thesis also includes a maturity test which demonstrates the student’s language skills and how familiar he or she is with the chosen subject of the thesis. Finnish students write the test in Finnish and foreign students in English. The test is taken under supervision with titles provided by the thesis supervisor.

We encourage you to develop competence in different areas of international business and esports and therefore to plan a personal study path. We offer you the specialization studies in event management, but your personal study path may also include developing your international competence in one of our partner universities abroad or a practical training abroad. It is also possible to choose for example study modules from other fields, such as Digital Marketing Communications. The personal study path will be supported by various project based studies, practical training periods and also thesis. With good planning, it will be possible also to graduate sooner than in 3,5 years.

Show study timings by semester, study year or period

Code Name Credits (cr) 2023-2024 2024-2025 2025-2026 2026-2027 Autumn 2023 Spring 2024 Autumn 2024 Spring 2025 Autumn 2025 Spring 2026 Autumn 2026 1. / 2023 2. / 2023 3. / 2024 4. / 2024 1. / 2024 2. / 2024 3. / 2025 4. / 2025 1. / 2025 2. / 2025 3. / 2026 4. / 2026 1. / 2026 2. / 2026
LBE23S-1001
BASIC STUDIES

(Choose 0)

0
LBE23S-1002
BASIC ESPORTS BUSINESS COMPETENCE

(Choose all )

20
BC00BX80 Business Operations 5 5 5 2.5 2.5
BC00BX81 Principles of Marketing 5 5 5 2.5 2.5
BC00BY17 Management Accounting 5 5 5 2.5 2.5
LB00BK46 Basics of Esports Landscape 5 5 5 2.5 2.5
LBE23S-1003
METHODOLOGICAL STUDIES

(Choose all )

13
BC00BX82 Business Mathematics 5 5 5 2.5 2.5
BC00CE18 Study Skills 2 2 2 1 1
BC00CE19 Intercultural Communication 3 3 3 1.5 1.5
BC00CE16 ICT and Business Applications 3 3 3 1.5 1.5
LBE23S-1004
OPERATIONAL ENVIRONMENT

(Choose all )

15
KBBO007 Economics 5 5 5 2.5 2.5
BC00BY56 Law Studies 5 5 5 2.5 2.5
BC00BX83 Project and Event Management 5 5 5 2.5 2.5
LBE23S-1005
COMMUNICATION STUDIES

(Choose ects: 20)

20
BC00BX79 Academic English 1 3 3 3 1.5 1.5
BC00BY20 Academic English 2 2 2 2 2
BY00BX37 Business English 5 5 5 2.5 2.5
BC00BX94 Finnish for Foreigners 1 5 5 5 2.5 2.5
BC00BX95 Finnish for Foreigners 2 5 5 5 2.5 2.5
BY00BX35 Business Swedish 5 5 5 2.5 2.5
BY00BX39 Finnish/Business Communication Skills 5 5 5 2.5 2.5
LBE23S-1006
PROFESSIONAL STUDIES IN ESPORTS

(Choose 0)

0
LBE23S-1007
INNOVATION MANAGEMENT

(Choose all )

10
LB00BK76 Esports Service Design 5 5 5 5
BC00BY19 New Technologies in Business 5 5 5 2.5 2.5
LBE23S-1008
MANAGEMENT STUDIES

(Choose all )

20
LB00BI02 Fundamentals of Management 5 5 5 5
LB00BI03 Financial Accounting and Analysis 5 5 5 2.5 2.5
KBPI023 Strategic Management 5 5 5 2.5 2.5
LB00BY68 International Business Management 5 5 5 2.5 2.5
LBE23S-1009
ESPORTS BUSINESS

(Choose all )

22
LB00BY81 Introduction to Esports Coaching 5 5 5 2.5 2.5
LB00BK69 Esports Events and Seminars 5 2.5 2.5 2.5 2.5 1.3 1.3 1.3 1.3
LB00CD19 Esports Industry and Stakeholders 5 5 5 2.5 2.5
LB00CD20 Timely Topics in Esports 5 5 5 2.5 2.5
LB00CF20 Esports Project 2 2 2 1 1
LBE23S-1010
LEADERSHIP AND WELLBEING IN THE WORK COMMUNITY

(Choose all )

15
BC00BY58 Human Resource Management 5 5 5 5
BC00BY59 Leadership and Management 5 5 5 2.5 2.5
BC00BY60 Corporate Community and Wellness Management 5 5 5 5
LBE23S-1011
RESEARCH AND DEVELOPMENT OPERATIONS

(Choose all )

5
BC00BY57 R&D Studies 5 5 5 2.5 2.5
LBE23S-1012
SPECIALIZATION STUDIES

(Choose ects: 15)

15
LBE23S-1013
BUSINESS VALUE FROM MARKETING COMMUNICATION DYNAMICS

(Choose all )

15
LB00BY72 Integrated Marketing Communications 5 5 5 2.5 2.5
LB00BY73 Digital Media Tools for Marketing Purposes 5 5 5 2.5 2.5
LB00BY74 Brand Strategies 5 5 5 2.5 2.5
LBE23S-1014
EVENT MANAGEMENT

(Choose all )

15
BC00BY75 Experiential Events 5 5 5 5
BC00BY76 Profitable Event Management 5 5 5 5
BC00BY77 Field-specific Event Production 5 5 5 5
LBE23S-1015
ESPORTS ATHLETE DEVELOPMENT

(Choose all )

15
LB00BY78 Personal Development 5 5 5 2.5 2.5
LB00BY79 Academic Development 5 5 5 2.5 2.5
LB00BY80 Professional Development 5 5 5 2.5 2.5
LBE23S-1016
INTERNATIONAL STUDIES ABROAD

(Choose ects: 30)

0 - 30
LBE23S-1017
FREE-CHOICE STUDIES

(Choose 10)

10
BC00BX96 Finnish for Foreigners 3 5 5 5 2.5 2.5
LBE23S-1018
PRACTICAL TRAINING

(Choose ects: 30)

30
LB00BN86 Practical Training 30 30 30 15 15
LBE23S-1019
THESIS

(Choose all )

15
LB00BK75 Thesis 15 15 5 10 5 5 5
Total 210 71 99.5 44.5 30 36 35 65 34.5 29.5 15 30 18 18 20 15 35 30 19.8 14.8 11.3 18.3 7.5 7.5 15 15

Due to the timing of optional and elective courses, credit accumulation per semester / academic year may vary.

2022_KAMK_Common competences

Recommendation on competences shared by university of applied sciences degrees.

1.Learning to Learn

The graduating student recognises the strengths and development areas of their competence and learning methods, and they utilise the opportunities communities and digitalisation provide in their learning.

- Assesses and develops their competence and learning methods in different learning environments.
- Is able to acquire, critically assess and appropriately apply the national and
international knowledge base and practices of their field.
- Also takes responsibility for group learning and sharing what has been
learned.

No attached course units

2.Operating in a Workplace

The graduating student has versatile working life skills and is able to operate in work communities of their field.

- Is able to work constructively in a work community and promotes their own
and their work community’s well-being.
- Is able to act professionally in communication and interaction situations at a
workplace.
- Utilises the opportunities offered by technology and digitalisation in their work.
- Understands the complexity of changing working life and their own resilience in changing working life situations

No attached course units

3.Ethics

The graduating student adheres to the ethical principles and values of their field of profession, taking the principles of equality and non-discrimination into account.

- Is able to take responsibility for their own actions and their consequences
and reflects on them in accordance with the ethical principles and values
of their field.
- Takes others into account and promotes equality and non-discrimination.
- Take into account the realisation of diversity and accessibility in their actions.
- Understands the principles of responsible conduct of research and adheres
to them.
- Is able to influence society based on ethical values.

No attached course units

4.Sustainable Development

The graduating student is familiar with the principles of sustainable development, promotes their implementation and acts responsibly as a professional and a member of society.

- Is able to use information related to their field in finding, implementing and
establishing sustainable solutions and operating models.
- Understands sustainability challenges,
their interdependencies and the various aspects of issues and problems.

No attached course units

5.Internationality and Multiculturalism

The graduating student is able to operate in multicultural and international operating environments and networks.

- Is familiar with the impacts of their cultural background on their activities and
is able to develop operating methods that take multiculturalism into account
in their work community.
- Is able to monitor and utilise the international development of their field in
their work.
- Is able to communicate internationally in their work tasks.

No attached course units

6.Proactive Development

The graduating student is able to develop solutions that anticipate the future of their own field,
applying existing knowledge and research and
development methods.
− Solves problem situations creatively
and reforms operating methods together with others.
− Is able to work in projects in cooperation with actors of different fields.
− Is able to apply existing knowledge in
the field in development and utilises research and development methods.
− Is able to seek customer-oriented, sustainable and economically viable solutions, anticipating the future of their field

No attached course units

Not grouped
Business Operations
Principles of Marketing
Management Accounting
Basics of Esports Landscape
Business Mathematics
Study Skills
Intercultural Communication
ICT and Business Applications
Economics
Law Studies
Project and Event Management
Academic English 1
Academic English 2
Business English
Finnish for Foreigners 1
Finnish for Foreigners 2
Business Swedish
Finnish/Business Communication Skills
Esports Service Design
New Technologies in Business
Fundamentals of Management
Financial Accounting and Analysis
Strategic Management
International Business Management
Introduction to Esports Coaching
Esports Events and Seminars
Esports Industry and Stakeholders
Timely Topics in Esports
Esports Project
Human Resource Management
Leadership and Management
Corporate Community and Wellness Management
R&D Studies
Integrated Marketing Communications
Digital Media Tools for Marketing Purposes
Brand Strategies
Experiential Events
Profitable Event Management
Field-specific Event Production
Personal Development
Academic Development
Professional Development
Finnish for Foreigners 3
Practical Training
Thesis

Code Name Credits (cr)
LBE23S-1001
BASIC STUDIES

(Choose 0)

0
LBE23S-1002
BASIC ESPORTS BUSINESS COMPETENCE

(Choose all)

20
BC00BX80 Business Operations 5
BC00BX81 Principles of Marketing 5
BC00BY17 Management Accounting 5
LB00BK46 Basics of Esports Landscape 5
LBE23S-1003
METHODOLOGICAL STUDIES

(Choose all)

13
BC00BX82 Business Mathematics 5
BC00CE18 Study Skills 2
BC00CE19 Intercultural Communication 3
BC00CE16 ICT and Business Applications 3
LBE23S-1004
OPERATIONAL ENVIRONMENT

(Choose all)

15
KBBO007 Economics 5
BC00BY56 Law Studies 5
BC00BX83 Project and Event Management 5
LBE23S-1005
COMMUNICATION STUDIES

(Choose ects: 20)

20
BC00BX79 Academic English 1 3
BC00BY20 Academic English 2 2
BY00BX37 Business English 5
BC00BX94 Finnish for Foreigners 1 5
BC00BX95 Finnish for Foreigners 2 5
BY00BX35 Business Swedish 5
BY00BX39 Finnish/Business Communication Skills 5
LBE23S-1006
PROFESSIONAL STUDIES IN ESPORTS

(Choose 0)

0
LBE23S-1007
INNOVATION MANAGEMENT

(Choose all)

10
LB00BK76 Esports Service Design 5
BC00BY19 New Technologies in Business 5
LBE23S-1008
MANAGEMENT STUDIES

(Choose all)

20
LB00BI02 Fundamentals of Management 5
LB00BI03 Financial Accounting and Analysis 5
KBPI023 Strategic Management 5
LB00BY68 International Business Management 5
LBE23S-1009
ESPORTS BUSINESS

(Choose all)

22
LB00BY81 Introduction to Esports Coaching 5
LB00BK69 Esports Events and Seminars 5
LB00CD19 Esports Industry and Stakeholders 5
LB00CD20 Timely Topics in Esports 5
LB00CF20 Esports Project 2
LBE23S-1010
LEADERSHIP AND WELLBEING IN THE WORK COMMUNITY

(Choose all)

15
BC00BY58 Human Resource Management 5
BC00BY59 Leadership and Management 5
BC00BY60 Corporate Community and Wellness Management 5
LBE23S-1011
RESEARCH AND DEVELOPMENT OPERATIONS

(Choose all)

5
BC00BY57 R&D Studies 5
LBE23S-1012
SPECIALIZATION STUDIES

(Choose ects: 15)

15
LBE23S-1013
BUSINESS VALUE FROM MARKETING COMMUNICATION DYNAMICS

(Choose all)

15
LB00BY72 Integrated Marketing Communications 5
LB00BY73 Digital Media Tools for Marketing Purposes 5
LB00BY74 Brand Strategies 5
LBE23S-1014
EVENT MANAGEMENT

(Choose all)

15
BC00BY75 Experiential Events 5
BC00BY76 Profitable Event Management 5
BC00BY77 Field-specific Event Production 5
LBE23S-1015
ESPORTS ATHLETE DEVELOPMENT

(Choose all)

15
LB00BY78 Personal Development 5
LB00BY79 Academic Development 5
LB00BY80 Professional Development 5
LBE23S-1016
INTERNATIONAL STUDIES ABROAD

(Choose ects: 30)

0 - 30
LBE23S-1017
FREE-CHOICE STUDIES

(Choose 10)

10
BC00BX96 Finnish for Foreigners 3 5
LBE23S-1018
PRACTICAL TRAINING

(Choose ects: 30)

30
LB00BN86 Practical Training 30
LBE23S-1019
THESIS

(Choose all)

15
LB00BK75 Thesis 15