TOURISM DEGREE (2020): AMA20S
Code: AMA20S
Descriptions
Matkailualan koulutuksessa opiskelija suorittaa matkailu- ja ravitsemisalan ammattikorkeakoulututkinnon. Tutkintonimikkeenä on restonomi (AMK). Opintojen laajuus on 210 opintopistettä ja koulutuksen kesto 3,5 vuotta. Koulutus muodostuu perusopinnoista, ammattiopinnoista, vaihtoehtoisista ammattiopinnoista, vapaasti valittavista opinnoista, harjoittelusta ja opinnäytetyöstä. Matkailun koulutus on osa Business-osaamisaluetta, johon kuuluvat matkailun lisäksi liiketalouden ja liikunnan koulutukset sekä suomeksi että englanniksi. Opiskelijan onkin näin mahdollista ottaa opintoja myös toisista koulutuksista.
Koulutuksen tavoitteena on, että opiskelijasta kehittyy monialaiseen yhteistyöhön kykenevä matkailualan osaaja. Opintojen läpikulkevana teemana ovat tapahtumien järjestäminen, matkailun tuotekehitys sekä matkailuyrittäjyyden, kansainvälisyyden, sekä hyvinvoivan työyhteisön kehittäminen. Erilaisissa oppimistehtävissä tehdään tiivistä yhteistyötä matkailun toimijoiden kanssa.
Opintojen alussa keskitytään perustaitojen ja tietämyksen kartuttamiseen, jonka jälkeen siirrytään opitun soveltamiseen. Opiskelet asiakaslähtöistä ja kokonaisvaltaista tuotekehitys- ja markkinointiosaamista sekä opettelet tuntemaan eri kulttuureja kansainvälistä matkailua varten.
Matkailupalvelut koostuvat monista eri osista, kuten majoitus-, ravitsemis-, ohjelma- ja liikennepalveluista sekä tapahtuma-, kokous- ja kongressipalveluista. Opintojen lopussa korostuu osaamisen hyödyntäminen käytännössä.
Syventääksesi osaamistasi matkailun eri osa-alueilla jokainen opiskelijamme rakentaa toisen vuoden opinnoista alkaen itselleen yksilöllisen oppimispolun vaihtoehtoisten aineopintojen kautta. Osaamisalueellamme voit syventää osaamistasi tapahtumatuotannossa, yrittäjyydessä, asiakaskokemuksen kehittämisessä tai markkinointiviestinnässä. Tarjolla on myös englanninkieliset syventävät opinnot: Event Management, Hospitality Management tai Arctic Sports and Tourism. Yksilöllisellä polulla voit myös syventää kansainvälisyysosaamistasi (kv-vaihto ja/tai kv-harjoittelu) . Omaa yksilöllistä polkuasi vahvistat erilaisten työelämälähtöisten tehtävien ja harjoitteluiden avulla. Opinnäytetyöllä voit vielä vahvistaa omaa osaamistasi valitsemallasi polulla.
Further information
Vuositeemat / osaamistavoitteet
1. vuosi
Matkailualan havainnoija
• peruskäsitteiden hallinta
• tietää matkailualan toimijat
• hallitsee matkailualan asiakaspalvelun perustaidot
2. ja 3. vuosi
Matkailupalveluiden toteuttaja ja osaaja
• tuntee keskeiset matkailualan tietosisällöt
• pystyy toimimaan asiakasrajapinnassa ja erilaisissa matkailutoimijoiden verkostoissa
• osaa toimia matkailualan työtehtävissä ja hallitsee keskeiset työmenetelmät
• kehittyy tiedonhakijana ja tiimien jäsenenä
• osaa suunnitella ja toteuttaa matkailutuotteita ja tapahtumia
3. ja 4. vuosi
Matkailupalvelujen kehittäjä
• osaa soveltaa uusinta tietoa matkailutuotteiden ja alan kehittämiseen
• osaa kehittää ja arvioida asiakaslähtöistä ja vastuullista matkailuliiketoimintaa
Select timing, structure or classification view
Show study timings by semester, study year or period
Code | Name | Credits (cr) | 2020-2021 | 2021-2022 | 2022-2023 | 2023-2024 | Autumn 2020 | Spring 2021 | Autumn 2021 | Spring 2022 | Autumn 2022 | Spring 2023 | Autumn 2023 | 1. / 2020 | 2. / 2020 | 3. / 2021 | 4. / 2021 | 1. / 2021 | 2. / 2021 | 3. / 2022 | 4. / 2022 | 1. / 2022 | 2. / 2022 | 3. / 2023 | 4. / 2023 | 1. / 2023 | 2. / 2023 |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
AMA20S-1001 |
TOURISM SERVICES
(Choose all ) |
23 | |||||||||||||||||||||||||
MMPA101 | Principles of Tourism | 5 | 5 | 5 | 5 | ||||||||||||||||||||||
AM00BY29 | Tourism Operational Environments | 3 | 3 | 3 | 3 | ||||||||||||||||||||||
AM00BG95 | Working in Tourism | 5 | 5 | 5 | 5 | ||||||||||||||||||||||
AM00BH00 | Tourism Company Operations | 5 | 5 | 5 | 5 | ||||||||||||||||||||||
BY00BX23 | Customer Oriented Marketing | 5 | 5 | 5 | 5 | ||||||||||||||||||||||
AMA20S-1002 |
CUSTOMER SERVICE IN TOURISM
(Choose all ) |
18 | |||||||||||||||||||||||||
AM00BG89 | Customer Service | 3 | 3 | 3 | 3 | ||||||||||||||||||||||
AM00BG91 | Accommodation Services | 5 | 5 | 5 | 5 | ||||||||||||||||||||||
AM00BH01 | Tourism Transport, Sales and Reservation Services | 5 | 5 | 5 | 5 | ||||||||||||||||||||||
AM00BG92 | Tourism Food Services | 5 | 5 | 5 | 5 | ||||||||||||||||||||||
AMA20S-1005 |
EVENT AND TOURISM PRODUCT DEVELOPMENT
(Choose all ) |
25 | |||||||||||||||||||||||||
BY00BX49 | Event Management | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
BY00BX50 | New Technologies in Business | 3 | 3 | 3 | 3 | ||||||||||||||||||||||
BY00BX43 | Productization and Developing Services | 4 | 4 | 4 | 2 | 2 | |||||||||||||||||||||
AMA20S-1008 |
TOURISM BUSINESS
(Choose all ) |
13 | |||||||||||||||||||||||||
BY00BX29 | Business Basics | 5 | 5 | 5 | 5 | ||||||||||||||||||||||
BY00BY35 | Basic Business Mathematics | 3 | 3 | 3 | 1.5 | 1.5 | |||||||||||||||||||||
AM00BH03 | Tourism Service Sales Processes | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
AMA20S-1029 |
COMMUNICATION COMPETENCE
(Choose all ) |
26 | |||||||||||||||||||||||||
BY00BX31 | ICT and Business Applications | 3 | 3 | 3 | 1.5 | 1.5 | |||||||||||||||||||||
BY00BX35 | Business Swedish | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
BY00BX37 | Business English | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
BY00BX38 | Competence Development | 3 | 2 | 1 | 1 | 1 | 1 | 0.5 | 0.5 | 0.5 | 0.5 | 1 | |||||||||||||||
BY00BX39 | Finnish/Business Communication Skills | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
BY00BX40 | Professional English | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
AMA20S-1009 |
MANAGEMENT AND LEADERSHIP SKILLS IN TOURISM
(Choose all ) |
18 | |||||||||||||||||||||||||
BY00BX41 | Management Accounting | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
AM00BH04 | Responsible Management of a Tourism Company | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
AM00BY30 | Laws and Legislation in Tourism | 3 | 3 | 3 | 1.5 | 1.5 | |||||||||||||||||||||
AM00BY44 | Strategic Planning in Tourism | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
AMA20S-1027 |
LEADERSHIP AND WELLBEING IN THE WORK COMMUNITY
(Choose all ) |
15 | |||||||||||||||||||||||||
BY00BX52 | Human Resource Management HRM | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
BY00BX53 | Work Community Competences and Leadership | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
BY00BX54 | Work Welfare | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
AMA20S-1010 |
RESEARCH AND DEVELOPMENT OPERATIONS
(Choose all ) |
5 | |||||||||||||||||||||||||
BY00BX48 | Research and Development Methods | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
AMA20S-1011 |
OPTIONAL PROFESSIONAL STUDIES
(Choose 30) |
30 | |||||||||||||||||||||||||
AMA20S-1032 |
EVENT MANAGEMENT
(Choose all ) |
15 | |||||||||||||||||||||||||
AM00BY93 | Experiential Events | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
AM00BY92 | Profitable Event Management | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||||||
AM00BY94 | Field-Specific Event Production 1 | 5 | 5 | 2.5 | 2.5 | 1.3 | 1.3 | 1.3 | 1.3 | ||||||||||||||||||
AMA20S-1036 |
EVENT MANAGEMENT
(Choose all ) |
15 | |||||||||||||||||||||||||
BC00BY75 | Experiential Events | 5 | |||||||||||||||||||||||||
BC00BY76 | Profitable Event Management | 5 | |||||||||||||||||||||||||
BC00BY77 | Field-specific Event Production | 5 | |||||||||||||||||||||||||
AMA20S-1043 |
HOSPITALITY MANAGEMENT
(Choose all ) |
15 | |||||||||||||||||||||||||
AT00BY61 | Congress and Meeting Management MICE | 5 | |||||||||||||||||||||||||
AT00BY62 | Hospitality and Facility Management | 5 | |||||||||||||||||||||||||
AT00BY63 | Managing Customer Experience | 5 | |||||||||||||||||||||||||
AMA20S-1037 |
ARCTIC SPORTS AND TOURISM
(Choose all ) |
15 | |||||||||||||||||||||||||
AS00BY85 | Sport & Adventure Tourism | 5 | |||||||||||||||||||||||||
AS00BY86 | Nature-based Activity Management | 5 | |||||||||||||||||||||||||
AS00BY87 | Technology and Trends in Sports Tourism | 5 | |||||||||||||||||||||||||
AMA20S-1038 |
BUSINESS VALUE FROM MARKETING COMMUNICATIONS DYNAMICS
(Choose all ) |
15 | |||||||||||||||||||||||||
LB00BY72 | Integrated Marketing Communications | 5 | |||||||||||||||||||||||||
LB00BY73 | Digital Media Tools for Marketing Purposes | 5 | |||||||||||||||||||||||||
LB00BY74 | Brand Strategies | 5 | |||||||||||||||||||||||||
AMA20S-1039 |
PRACTICAL ENTREPRENEURSHIP
(Choose ects: 15) |
15 | |||||||||||||||||||||||||
LT00BF31 | Entrepreneurship in Practice: Special area | 5 | |||||||||||||||||||||||||
LT00CA58 | JA Company Program | 10 | |||||||||||||||||||||||||
AMA20S-1040 |
CUSTOMER EXPERIENCE
(Choose all ) |
15 | |||||||||||||||||||||||||
LT00BX68 | Service Business | 5 | |||||||||||||||||||||||||
LT00BX69 | Service Design | 5 | |||||||||||||||||||||||||
LT00BX70 | Brand Expertise | 5 | |||||||||||||||||||||||||
AMA20S-1042 |
MARKETING COMMUNICATION TOOLS
(Choose all ) |
15 | |||||||||||||||||||||||||
LT00BX64 | Integrated Marketing Communication | 5 | |||||||||||||||||||||||||
LT00BX66 | Media Planning | 5 | |||||||||||||||||||||||||
LT00BX67 | Content Marketing | 5 | |||||||||||||||||||||||||
AMA20S-1023 |
INTERNATIONAL STUDIES ABROAD
(Choose ects: 0) |
0 | |||||||||||||||||||||||||
AMA20S-1024 |
PRACTICAL TRAINING
(Choose all ) |
30 | |||||||||||||||||||||||||
AM00BY43 | Practical Training | 30 | 30 | 30 | 15 | 15 | |||||||||||||||||||||
AMA20S-1026 |
FREE-CHOICE STUDIES
(Choose ects: 5) |
5 | |||||||||||||||||||||||||
MMWA018 | History of Tourism | 3 | |||||||||||||||||||||||||
AM00BL13 | World of Wines and Beers | 5 | |||||||||||||||||||||||||
MHAA003 | Other free-choice course/module | 5 | |||||||||||||||||||||||||
AI00BC23 | First Aid 1 | 1 | |||||||||||||||||||||||||
AI00BC24 | First Aid 2 | 1 | |||||||||||||||||||||||||
AMA20S-1025 |
THESIS
(Choose all ) |
15 | |||||||||||||||||||||||||
MMOA001 | Thesis | 15 | 15 | 7.5 | 7.5 | 3.8 | 3.8 | 3.8 | 3.8 | ||||||||||||||||||
Total | 210 | 64 | 55 | 41 | 30 | 32 | 32 | 32.5 | 22.5 | 18.5 | 22.5 | 30 | 12 | 20 | 20 | 12 | 16.3 | 16.3 | 9.8 | 12.8 | 9.75 | 8.75 | 11.25 | 11.25 | 15 | 15 |
Due to the timing of optional and elective courses, credit accumulation per semester / academic year may vary.
yhteiset kompetenssit,AMK
Osaamisen kuvaus, ammattikorkeakoulututkinto
1. LEARNING SKILLS
Our students are able to |
Principles of Tourism |
History of Tourism |
Thesis |
2. ETHICAL COMPETENCE
Our students are able to |
Principles of Tourism |
Thesis |
3. WORK COMPETENCE
Our students are able to |
Thesis |
4. INNOVATION COMPETENCE
Our students are able to |
Thesis |
5. INTERNATIONAL COMPETENCE
Our students are able to |
Principles of Tourism |
History of Tourism |
Thesis |
Not grouped |
Tourism Operational Environments |
Working in Tourism |
Tourism Company Operations |
Customer Oriented Marketing |
Customer Service |
Accommodation Services |
Tourism Transport, Sales and Reservation Services |
Tourism Food Services |
Event Management |
New Technologies in Business |
Productization and Developing Services |
Business Basics |
Basic Business Mathematics |
Tourism Service Sales Processes |
ICT and Business Applications |
Business Swedish |
Business English |
Competence Development |
Finnish/Business Communication Skills |
Professional English |
Management Accounting |
Responsible Management of a Tourism Company |
Laws and Legislation in Tourism |
Strategic Planning in Tourism |
Human Resource Management HRM |
Work Community Competences and Leadership |
Work Welfare |
Research and Development Methods |
Experiential Events |
Profitable Event Management |
Field-Specific Event Production 1 |
Experiential Events |
Profitable Event Management |
Field-specific Event Production |
Congress and Meeting Management MICE |
Hospitality and Facility Management |
Managing Customer Experience |
Sport & Adventure Tourism |
Nature-based Activity Management |
Technology and Trends in Sports Tourism |
Integrated Marketing Communications |
Digital Media Tools for Marketing Purposes |
Brand Strategies |
Entrepreneurship in Practice: Special area |
JA Company Program |
Service Business |
Service Design |
Brand Expertise |
Integrated Marketing Communication |
Media Planning |
Content Marketing |
Practical Training |
World of Wines and Beers |
Other free-choice course/module |
First Aid 1 |
First Aid 2 |
Opintotyyppi_AMK
AMA_2017---_kompetenssit
RESTONOMI (AMK), MATKAILU- JA PALVELULIIKETOIMINTA 2017 vuodesta lähtien
01_Palvelukulttuuriosaaminen
-osaa soveltaa vieraanvaraisuutta (Hospitality) alan keskeisenä arvona ja menestystekijänä palveluliiketoiminnassa |
No attached course units |
02_Teknologiaosaaminen
-osaa suunnitella, tuottaa ja kehittää Mara-alan palveluja toimintaympäristön vaatimusten mukaisesti |
No attached course units |
03_Palveluliiketoiminta- ja esimiesosaaminen
-osaa myydä ja kehittää palvelutuotteita asiakaslähtöisesti ja kannattavasti |
No attached course units |
04_Globaaliymmärrys
-osaa toimia vastuullisesti ja ympäristöystävällisesti |
No attached course units |
Not grouped |
Principles of Tourism |
Tourism Operational Environments |
Working in Tourism |
Tourism Company Operations |
Customer Oriented Marketing |
Customer Service |
Accommodation Services |
Tourism Transport, Sales and Reservation Services |
Tourism Food Services |
Event Management |
New Technologies in Business |
Productization and Developing Services |
Business Basics |
Basic Business Mathematics |
Tourism Service Sales Processes |
ICT and Business Applications |
Business Swedish |
Business English |
Competence Development |
Finnish/Business Communication Skills |
Professional English |
Management Accounting |
Responsible Management of a Tourism Company |
Laws and Legislation in Tourism |
Strategic Planning in Tourism |
Human Resource Management HRM |
Work Community Competences and Leadership |
Work Welfare |
Research and Development Methods |
Experiential Events |
Profitable Event Management |
Field-Specific Event Production 1 |
Experiential Events |
Profitable Event Management |
Field-specific Event Production |
Congress and Meeting Management MICE |
Hospitality and Facility Management |
Managing Customer Experience |
Sport & Adventure Tourism |
Nature-based Activity Management |
Technology and Trends in Sports Tourism |
Integrated Marketing Communications |
Digital Media Tools for Marketing Purposes |
Brand Strategies |
Entrepreneurship in Practice: Special area |
JA Company Program |
Service Business |
Service Design |
Brand Expertise |
Integrated Marketing Communication |
Media Planning |
Content Marketing |
Practical Training |
History of Tourism |
World of Wines and Beers |
Other free-choice course/module |
First Aid 1 |
First Aid 2 |
Thesis |
Code | Name | Credits (cr) |
---|---|---|
AMA20S-1001 |
TOURISM SERVICES
(Choose all) |
23 |
MMPA101 | Principles of Tourism | 5 |
AM00BY29 | Tourism Operational Environments | 3 |
AM00BG95 | Working in Tourism | 5 |
AM00BH00 | Tourism Company Operations | 5 |
BY00BX23 | Customer Oriented Marketing | 5 |
AMA20S-1002 |
CUSTOMER SERVICE IN TOURISM
(Choose all) |
18 |
AM00BG89 | Customer Service | 3 |
AM00BG91 | Accommodation Services | 5 |
AM00BH01 | Tourism Transport, Sales and Reservation Services | 5 |
AM00BG92 | Tourism Food Services | 5 |
AMA20S-1005 |
EVENT AND TOURISM PRODUCT DEVELOPMENT
(Choose all) |
25 |
BY00BX49 | Event Management | 5 |
BY00BX50 | New Technologies in Business | 3 |
BY00BX43 | Productization and Developing Services | 4 |
AMA20S-1008 |
TOURISM BUSINESS
(Choose all) |
13 |
BY00BX29 | Business Basics | 5 |
BY00BY35 | Basic Business Mathematics | 3 |
AM00BH03 | Tourism Service Sales Processes | 5 |
AMA20S-1029 |
COMMUNICATION COMPETENCE
(Choose all) |
26 |
BY00BX31 | ICT and Business Applications | 3 |
BY00BX35 | Business Swedish | 5 |
BY00BX37 | Business English | 5 |
BY00BX38 | Competence Development | 3 |
BY00BX39 | Finnish/Business Communication Skills | 5 |
BY00BX40 | Professional English | 5 |
AMA20S-1009 |
MANAGEMENT AND LEADERSHIP SKILLS IN TOURISM
(Choose all) |
18 |
BY00BX41 | Management Accounting | 5 |
AM00BH04 | Responsible Management of a Tourism Company | 5 |
AM00BY30 | Laws and Legislation in Tourism | 3 |
AM00BY44 | Strategic Planning in Tourism | 5 |
AMA20S-1027 |
LEADERSHIP AND WELLBEING IN THE WORK COMMUNITY
(Choose all) |
15 |
BY00BX52 | Human Resource Management HRM | 5 |
BY00BX53 | Work Community Competences and Leadership | 5 |
BY00BX54 | Work Welfare | 5 |
AMA20S-1010 |
RESEARCH AND DEVELOPMENT OPERATIONS
(Choose all) |
5 |
BY00BX48 | Research and Development Methods | 5 |
AMA20S-1011 |
OPTIONAL PROFESSIONAL STUDIES
(Choose 30) |
30 |
AMA20S-1032 |
EVENT MANAGEMENT
(Choose all) |
15 |
AM00BY93 | Experiential Events | 5 |
AM00BY92 | Profitable Event Management | 5 |
AM00BY94 | Field-Specific Event Production 1 | 5 |
AMA20S-1036 |
EVENT MANAGEMENT
(Choose all) |
15 |
BC00BY75 | Experiential Events | 5 |
BC00BY76 | Profitable Event Management | 5 |
BC00BY77 | Field-specific Event Production | 5 |
AMA20S-1043 |
HOSPITALITY MANAGEMENT
(Choose all) |
15 |
AT00BY61 | Congress and Meeting Management MICE | 5 |
AT00BY62 | Hospitality and Facility Management | 5 |
AT00BY63 | Managing Customer Experience | 5 |
AMA20S-1037 |
ARCTIC SPORTS AND TOURISM
(Choose all) |
15 |
AS00BY85 | Sport & Adventure Tourism | 5 |
AS00BY86 | Nature-based Activity Management | 5 |
AS00BY87 | Technology and Trends in Sports Tourism | 5 |
AMA20S-1038 |
BUSINESS VALUE FROM MARKETING COMMUNICATIONS DYNAMICS
(Choose all) |
15 |
LB00BY72 | Integrated Marketing Communications | 5 |
LB00BY73 | Digital Media Tools for Marketing Purposes | 5 |
LB00BY74 | Brand Strategies | 5 |
AMA20S-1039 |
PRACTICAL ENTREPRENEURSHIP
(Choose ects: 15) |
15 |
LT00BF31 | Entrepreneurship in Practice: Special area | 5 |
LT00CA58 | JA Company Program | 10 |
AMA20S-1040 |
CUSTOMER EXPERIENCE
(Choose all) |
15 |
LT00BX68 | Service Business | 5 |
LT00BX69 | Service Design | 5 |
LT00BX70 | Brand Expertise | 5 |
AMA20S-1042 |
MARKETING COMMUNICATION TOOLS
(Choose all) |
15 |
LT00BX64 | Integrated Marketing Communication | 5 |
LT00BX66 | Media Planning | 5 |
LT00BX67 | Content Marketing | 5 |
AMA20S-1023 |
INTERNATIONAL STUDIES ABROAD
(Choose ects: 0) |
0 |
AMA20S-1024 |
PRACTICAL TRAINING
(Choose all) |
30 |
AM00BY43 | Practical Training | 30 |
AMA20S-1026 |
FREE-CHOICE STUDIES
(Choose ects: 5) |
5 |
MMWA018 | History of Tourism | 3 |
AM00BL13 | World of Wines and Beers | 5 |
MHAA003 | Other free-choice course/module | 5 |
AI00BC23 | First Aid 1 | 1 |
AI00BC24 | First Aid 2 | 1 |
AMA20S-1025 |
THESIS
(Choose all) |
15 |
MMOA001 | Thesis | 15 |