Skip to main content

Continuation Course in Game BusinessLaajuus (3 cr)

Code: KTVP020

Credits

3 op

Objective

To provide students with a comprehensive view of game business and game product marketing. Participants will gain a through understanding of the distinctive characteristics of game business, whilst understanding the importance of marketing in competitive business environment.

Content

Game product revenue planning
Marketing plan for a game
Sales and customer acquisition
Sales channels

Assessment criteria, excellent (5)

Excellent knowledge in Game Business proved by assignments and activity during classes.

Assessment criteria, good (3)

Good knowledge in Game Business proved by assignments and activity during classes.

Assessment criteria, satisfactory (1)

Average knowledge in Game Business proved by assignments and activity during classes.

Assessment criteria, approved/failed

To be announced.

en
Enrollment

27.09.2025 - 26.10.2025

Timing

27.10.2025 - 31.12.2025

Number of ECTS credits allocated

3 op

Mode of delivery

Contact teaching

Unit

Teknologia

Teaching languages
  • Finnish
Degree programmes
  • Bachelor’s Degree in Business Information Technology
Teachers
  • OPE_Tietojenkäsittely OPE_Tietojenkäsittely
Groups
  • TTK24SPT
    TTK24SPT

Objective

To provide students with a comprehensive view of game business and game product marketing. Participants will gain a through understanding of the distinctive characteristics of game business, whilst understanding the importance of marketing in competitive business environment.

Content

Game product revenue planning
Marketing plan for a game
Sales and customer acquisition
Sales channels

Evaluation scale

0 - 5

Assessment criteria, excellent (5)

Excellent knowledge in Game Business proved by assignments and activity during classes.

Assessment criteria, good (3)

Good knowledge in Game Business proved by assignments and activity during classes.

Assessment criteria, satisfactory (1)

Average knowledge in Game Business proved by assignments and activity during classes.

Assessment criteria, approved/failed

To be announced.

Prerequisites

Basics of Game Business

en
Enrollment

19.08.2024 - 22.09.2024

Timing

28.10.2024 - 31.12.2024

Number of ECTS credits allocated

3 op

Mode of delivery

Contact teaching

Unit

Teknologia

Teaching languages
  • Finnish
Degree programmes
  • Bachelor’s Degree in Business Information Technology
Teachers
  • OPE_Tietojenkäsittely OPE_Tietojenkäsittely
Groups
  • TTK23SPT
    TTK23SPT

Objective

To provide students with a comprehensive view of game business and game product marketing. Participants will gain a through understanding of the distinctive characteristics of game business, whilst understanding the importance of marketing in competitive business environment.

Content

Game product revenue planning
Marketing plan for a game
Sales and customer acquisition
Sales channels

Evaluation scale

0 - 5

Assessment criteria, excellent (5)

Excellent knowledge in Game Business proved by assignments and activity during classes.

Assessment criteria, good (3)

Good knowledge in Game Business proved by assignments and activity during classes.

Assessment criteria, satisfactory (1)

Average knowledge in Game Business proved by assignments and activity during classes.

Assessment criteria, approved/failed

To be announced.

Prerequisites

Basics of Game Business

en
Enrollment

01.08.2023 - 29.10.2023

Timing

30.10.2023 - 31.12.2023

Number of ECTS credits allocated

3 op

Mode of delivery

Contact teaching

Unit

Teknologia

Teaching languages
  • English
Degree programmes
  • Bachelor’s Degree in Business Information Technology
Teachers
  • Joonas Muhonen
  • Antti Junttila
Groups
  • TTK22SPTRaahe
    TTK22SPTRaahe
  • TTK22SPT
    TTK22SPT

Objective

To provide students with a comprehensive view of game business and game product marketing. Participants will gain a through understanding of the distinctive characteristics of game business, whilst understanding the importance of marketing in competitive business environment.

Content

Game product revenue planning
Marketing plan for a game
Sales and customer acquisition
Sales channels

Evaluation scale

0 - 5

Assessment criteria, excellent (5)

Excellent knowledge in Game Business proved by assignments and activity during classes.

Assessment criteria, good (3)

Good knowledge in Game Business proved by assignments and activity during classes.

Assessment criteria, satisfactory (1)

Average knowledge in Game Business proved by assignments and activity during classes.

Assessment criteria, approved/failed

To be announced.

Prerequisites

Basics of Game Business

en
Enrollment

01.08.2022 - 30.09.2022

Timing

31.10.2022 - 31.12.2022

Number of ECTS credits allocated

3 op

Mode of delivery

Contact teaching

Unit

Teknologia

Teaching languages
  • Finnish
Degree programmes
  • Bachelor’s Degree in Business Information Technology
Teachers
  • Antti Junttila
Groups
  • TTK21SPTRaa
    TTK21SPTRaa
  • TTK21SPRaahe
    TTK21SPRaahe
  • TTK21SPT
    TTK21SPT

Objective

To provide students with a comprehensive view of game business and game product marketing. Participants will gain a through understanding of the distinctive characteristics of game business, whilst understanding the importance of marketing in competitive business environment.

Content

Game product revenue planning
Marketing plan for a game
Sales and customer acquisition
Sales channels

Evaluation scale

0 - 5

Assessment criteria, excellent (5)

Excellent knowledge in Game Business proved by assignments and activity during classes.

Assessment criteria, good (3)

Good knowledge in Game Business proved by assignments and activity during classes.

Assessment criteria, satisfactory (1)

Average knowledge in Game Business proved by assignments and activity during classes.

Assessment criteria, approved/failed

To be announced.

Prerequisites

Basics of Game Business