Destination MarketingLaajuus (3 op)
Opintojakson tunnus: MTW009
Opintojakson perustiedot
- Laajuus
- 3 op
- Opetuskieli
- englanti
Osaamistavoitteet
Becoming a recognized, desired destination is a demanding marketing challenge. During the course students will gain understanding about aspects of marketing of countries, regions and
places.
Sisältö
Marketing of countries, regions and places from theoretical and practical angles.
Arviointikriteeri, hyväksytty/hylätty
To be announced