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Study Guide
Strategic Marketing

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Full-time Studies
- Education in Finnish
  - Natural Sciences
    - Bachelor’s Degree in Business Information Technology
  - Tourism, Catering and Domestic Services
    - Bachelor’s Degree in Tourism
  - Social Services, Health and Sports
  - Technology, Communications and Transport
  - Social Sciences, Business and Administration
    - BACHELORS DEGREE IN BUSINESS ADMINISTRATION
- Education in English
  - Natural Sciences
    - Bachelor's Degree in Business Information Technology
  - Tourism, Catering and Domestic Services
    - Bachelor’s Degree in Tourism
  - Social Services, Health and Sports
  - Social Sciences, Business and Administration
    - Bachelor's Degree in Esports Business
    - Bachelor’s Degree in International Business
Part-time Studies
- Education in Finnish
  - Tourism, Catering and Domestic Services
    - Bachelor’s Degree in Tourism
  - Social Services, Health and Sports
  - Technology, Communications and Transport
  - Social Sciences, Business and Administration
    - BACHELORS DEGREE IN BUSINESS ADMINISTRATION
- Education in English
  - Tourism, Catering and Domestic Services
    - Bachelor’s Degree in Tourism
  - Technology, Communications and Transport
    - Bachelor’s Degree in Information Technology, Software Development in the Age of AI
Higher/Master’s degree, AMK
- Education in Finnish
  - Natural Sciences
    - Master’s degree in Business Information Technology, knowledge work leadership
    - Business Information Technology and Business Expertise Degree (Masters)
  - Tourism, Catering and Domestic Services
    - Master’s Degree in Tourism Leadership and Development
  - Social Services, Health and Sports
  - Technology, Communications and Transport
  - Social Sciences, Business and Administration
- Education in English
  - Natural Sciences
    - Master’s Degree in Game Business Management
  - Tourism, Catering and Domestic Services
    - Master’s Degree in Tourism Business Management
  - Technology, Communications and Transport
    - Master of Engineering, Game Business Management
  - Social Sciences, Business and Administration
    - Master's Degree in Global Business Management
    - Master's Degree in International Business Management
Elective course offerings
- Courses for Incoming Exchange Students
- Free-choice Courses
Cross Studies
Open UAS

Strategic Marketing (5cr)

Course unit code: KLVY187

General information

Credits: 5 cr

Accessibility statement

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