Business design (5cr)
Course unit code: C-10126-YL00CV05
General information
- Credits
- 5 cr
- Teaching language
- English
- Institution
- LAB University of Applied Sciences
Objective
The student is - able to create added-value-driven business strategies - able to facilitate customer’s experience as a brand enhancing competitive advantage. - able to create hybrid product-service concepts in building personalized customer experiences and design value adding business models and processes. - able to leverage future trends and insight on target groups as a source for new business development.