Study Guide

Objective

The students will have an in depth understanding of the importance of passenger transport in the tourism cluster, also from the perspective of tourism service accessibility. They will gain proficiency in key sales and reservation services currently used in the tourism industry, including the principles of digital business operations.

Content

The significance of transport in terms of accessibility
Forms of transport: airplane, boat, train, road transport
Tourism service distribution systems and practitioners
Digital tourism business operations
The benefits of using social media

Location and time

According to schedule

Materials

Available on Moodle

Teaching methods

Contact teaching, group works and a business simulation that needs to be done as well independently and individually

Employer connections

No

Completion alternatives

Not available

Student workload

135h of student work including attending lectures, group work, assignments and business simulation

Content scheduling

As advised in Moodle

Evaluation scale

0 - 5

Assessment criteria, excellent (5)

• Knowledge: demonstrates ability to use and apply the concepts and theoretical framework learned in this course
• Skills: demonstrates ability to critically analyze, compare, combine and select information and present alternative practices using the acquired knowledge; demonstrate ability to work independently, responsibly, with initiative and flexibly in all learning and operational environments; demonstrate creative but realistic and pragmatic approach to problem solving
• Attitudes: work smoothly and professionally as a team to achieve common goals of the group by applying critical professional ethical principles; contributes excellent team work and output

Toteutuksen arviointikriteerit, hyvä (3-4)

• Knowledge: demonstrate ability to systematically use the concepts learned in this course with ability to name, describe and give reasons for basic knowledge of the theories and concepts learned in this course
• Skills: demonstrates ability to select appropriate practices based on acquired knowledge and instructions and ability to work independently and responsibly completing different tasks in all learning and operational environments; demonstrates ability to apply techniques and concepts learned under minimal guidance in a reasonable manner to problem solving.
• Attitudes: works smoothly and professionally as a team to achieve common goals of the group according to ethical principles; demonstrates good team work and output

Assessment criteria, satisfactory (1)

• Knowledge: ability to identify the main/individual concepts learned in the course and applies basic analysis using the concepts and theories learned from the course; ability to name and describe the concept.
• Skills: demonstrates ability to work in an appropriate manner with more guidance and supervision, though some uncertainty may be evident in the work; shows basic ability to use the techniques and models of the professional field in basic application
• Attitudes: demonstrates professional conduct in communication, updates, interactions within the team and with supervisor according to professional ethical principles; team work with peers is largely satisfactory

Further information

Implemented in part/completely with the Finnish Tourism group.
Provided partly online.