Matkailun yritystoiminta (5 cr)
Code: AV00CJ12-3001
General information
- Enrollment
-
01.01.2024 - 30.11.2024
Registration for the implementation has ended.
- Timing
-
01.01.2024 - 31.12.2024
Implementation has ended.
- Number of ECTS credits allocated
- 5 cr
- Local portion
- 0 cr
- Virtual portion
- 5 cr
- Mode of delivery
- Distance learning
- Unit
- Business
- Teaching languages
- Finnish
- Degree programmes
- Master’s Degree in Tourism
- Teacher in charge
- Mika Pietarinen
- Scheduling groups
- Avoin AMK 1 (Size: 0 . Open UAS : 0.)
- Small groups
- Open UAS 1
- Course
- AV00CJ12
Objective
The student understands the basic functions and concepts and processes of a tourism company. After taking the course, the student understands the importance of tourism business in society. In addition, the student can describe the basic functions of a tourism company and understand the basics of a profitable tourism business.
Content
The central content of the course includes e.g.
- the importance of business in society
- external and internal entrepreneurship
- operating concept and business idea
- the basic business model and processes
- stakeholders and networking
- business forms
- marketing and customer-oriented approach
Location and time
Opintojakson voi suorittaa itsenäisesti omien aikataulujen mukaan verkko-oppimisympäristössä vuoden 2024 aikana.
Teaching methods
Verkko-oppimisympäristössä tapahtuva itsenäinen opiskelu.
Student workload
Opintojakso on 5 opintopisteen laajuinen. 5 opintopistettä vastaa n. 135 opiskelijan työtuntia.
Evaluation scale
0 - 5
Assessment criteria, excellent (5)
The student has a commendable understanding of the basic functions and concepts and processes of a tourism company. He commendably understands the importance of tourism business in society. In addition, the student can admirably describe the basic functions of a tourism company and understand admirably the basics of a profitable tourism business. The student demonstrates justified critical thinking in assignments.
Assessment criteria, good (3)
The student understands well the basic functions and concepts and processes of a tourism company. He understands well the importance of tourism business in society. In addition, the student is able to describe well the basic functions of a tourism company and understands well the basics of a profitable tourism business.
Assessment criteria, satisfactory (1)
The student satisfactorily understands the basic functions and concepts and processes of a tourism company. He satisfactorily understands the importance of tourism business in society. In addition, the student can satisfactorily describe the basic functions of a travel company and understand the basics of a profitable travel business.