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Strategic Planning in Tourism (5 op)

Toteutuksen tunnus: AT00BY15-3003

Toteutuksen perustiedot


Ilmoittautumisaika
30.12.2024 - 26.01.2025
Ilmoittautuminen toteutukselle on päättynyt.
Ajoitus
01.01.2025 - 31.05.2025
Toteutus on käynnissä.
Opintopistemäärä
5 op
Lähiosuus
5 op
Toteutustapa
Lähiopetus
Yksikkö
Business
Opetuskielet
englanti
Koulutus
Bachelor’s Degree in Tourism
Opettajat
Pasi Korhonen
Ryhmät
ATA22S
ATA22S
Opintojakso
AT00BY15

Toteutuksella on 8 opetustapahtumaa joiden yhteenlaskettu kesto on 12 t 0 min.

Aika Aihe Tila
Ma 03.02.2025 klo 10:15 - 11:45
(1 t 30 min)
Strategic Planning in Tourism AT00BY15-3003
TA21L157 TA21L157 Suomen kieli
To 13.02.2025 klo 10:15 - 11:45
(1 t 30 min)
Strategic Planning in Tourism AT00BY15-3003
TA21L143 TA21L143
To 20.02.2025 klo 10:15 - 11:45
(1 t 30 min)
Strategic Planning in Tourism AT00BY15-3003
TA21L143 TA21L143
Ma 24.02.2025 klo 10:15 - 11:45
(1 t 30 min)
Strategic Planning in Tourism AT00BY15-3003
TA21L142 TA21L142
Ma 10.03.2025 klo 10:15 - 11:45
(1 t 30 min)
Strategic Planning in Tourism AT00BY15-3003
TA21L143 TA21L143
Ma 24.03.2025 klo 10:15 - 11:45
(1 t 30 min)
Strategic Planning in Tourism AT00BY15-3003
TA21L143 TA21L143
Ma 31.03.2025 klo 12:45 - 14:15
(1 t 30 min)
Strategic Planning in Tourism AT00BY15-3003
TA21L143 TA21L143
Ma 07.04.2025 klo 12:45 - 14:15
(1 t 30 min)
Strategic Planning in Tourism AT00BY15-3003
TA21L143 TA21L143
Muutokset varauksiin voivat olla mahdollisia.

Tavoitteet

The students will able to describe and explain in detail, the main features of the strategic planning process in tourism, and also their related key concepts and strategic actors. They will be able to explain the relevance of Finnish (Ministry of Economic Affairs and Employment & Finpro/VisitFinland) and regional strategies in domestic and international tourism development and how these strategies affect the operations and development of tourism businesses. The students will be able to explain forecasting competence and proactive thinking and the importance of such activity in strategic planning in the tourism industry. They will know the key methods and concepts of future studies. The students will be able to explain and justify the significance of project work in developing tourism.

Sisältö

Cultural competence
International tourism and its impact on the tourism business in Finland
Using Finnish culture and nature in tourism services
Applying the principles of sustainable and responsible tourism
Future studies in tourism and the basic concepts of future studies
Tourism project work

Arviointiasteikko

0 - 5

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