Business Basics (3cr)

Evaluation scale

0 - 5

Objective

The students will adopt an entrepreneurial approach to their studies and work. They will be able to use basic business concepts as required. They will understand the importance of being able to identify and create business potential to the development and wellbeing of society. The students will also be able to describe a company’s basic operations and functions and they will understand the principles of running a profitable business.

Content

The significance of business in society
Internal and external entrepreneurship
Operational and business idea
Basic business model and smart processes
Stakeholders and networking
Forms of business
Marketing and customer-oriented approaches
Profitability
Business potential

Teaching methods

The course is completed by doing a final project in groups (1-5 people), and students are also required to attend at least 80% of the course sessions. Attendance is also tracked through participation in class activities. Student can additionally influence their course grade by taking an exam, which can raise the grade by up to 0.5 points. However, a grade of 0 on the course project cannot be improved by taking the exam.

Assessment criteria, satisfactory (1)

The students are able to define and use basic business concepts as required according to professional ethical principles. They are able name and describe basic business information. The students are able to work appropriately though their actions may display uncertainty.

Assessment criteria, good (3)

The students are able to systematically use business concepts. They are able to use, name and justify business and entrepreneurial practices. The students are able to work independently based on information and instructions and can apply business techniques and models. The students are able to work as members of a group to achieve common goals and can give reasons for their actions based on professional ethical principles.

Assessment criteria, excellent (5)

The students are able to widely use and combine business concepts with expertise and can analyse, compare and critically assess their own business competence and forms and methods of business using acquired knowledge. The students are able to work as members of a group/team, promoting and developing the work of the group.