Continuation Course in Game Business (3cr)
Code: KTVP020-3007
General information
- Enrollment
- 19.08.2020 - 31.12.2020
- Registration for the implementation has ended.
- Timing
- 01.08.2020 - 31.12.2020
- Implementation has ended.
- Number of ECTS credits allocated
- 3 cr
- Local portion
- 3 cr
- Mode of delivery
- Contact learning
- Teaching languages
- English
- Degree programmes
- Bachelor’s Degree in Business Information Technology
- Teachers
- Antti Junttila
- Course
- KTVP020
Unfortunately, no reservations were found for the realization Continuation Course in Game Business KTVP020-3007. It's possible that the reservations have not yet been published or that the realization is intended to be completed independently.
Evaluation scale
0 - 5
Content scheduling
Game product revenue planning
Marketing plan for a game
Sales and customer acquisition
Sales channels
Objective
To provide students with a comprehensive view of game business and game product marketing. Participants will gain a through understanding of the distinctive characteristics of game business, whilst understanding the importance of marketing in competitive business environment.
Content
Game product revenue planning
Marketing plan for a game
Sales and customer acquisition
Sales channels
Location and time
26.10.2020-14.12.2020 Every monday from 14.00 to 16.30
Teaching methods
Online sessions and practice works
Exam schedules
No exam
Completion alternatives
No alternative methods
Student workload
Student can participate to online sessions and has to complete practice works issued to him/her in timely fashion.
Assessment criteria, satisfactory (1)
Average knowledge in Game Business proved by assignments and activity during classes.
Assessment criteria, good (3)
Good knowledge in Game Business proved by assignments and activity during classes.
Assessment criteria, excellent (5)
Excellent knowledge in Game Business proved by assignments and activity during classes.
Assessment criteria, approved/failed
To be announced.
Qualifications
Basics of Game Business