Study Guide

Objective

The students will have an in depth understanding of the importance of passenger transport in the tourism cluster, also from the perspective of tourism service accessibility. They will gain proficiency in key sales and reservation services currently used in the tourism industry, including the principles of digital business operations.

Content

The significance of transport in terms of accessibility
Forms of transport: airplane, boat, train, road transport
Tourism service distribution systems and practitioners
Digital tourism business operations
The benefits of using social media

Evaluation scale

0 - 5

Further information

Implemented in part/completely with the Finnish Tourism group.
Provided partly online.