Principles of TourismLaajuus (3 cr)
Code: AV00CI12
Credits
3 op
Teaching language
- Finnish
Objective
The student can explain the key concepts of tourism and knows the main features of the historical development of tourism. He understands the concepts of push and pull factors and recognizes the key tourism areas in Finland and the world. The student recognizes different tourist segments and knows how to classify tourists based on theoretical models. He can explain the connection of the tourism industry to other industries and the regional economic importance of tourism with the help of a tourism cluster. The student also gets to know key organizations in the tourism industry. He knows how to define the key features of tourism services.
Content
Basic concepts of tourism
Starting areas, routes and destination areas + push and pull attraction factors as concepts
Portrait of a tourist (tourist segments)
Tourism products and services
Tourism motivation factors
Tourist cluster and regional economic impacts
Central organisations
Materials
To be announced in the Study period
Assessment criteria, excellent (5)
The student understands and can commendably and competently name and describe the basic concepts of tourism, starting areas, routes and destination areas as well as push and pull factors. He also commendably knows how to describe the portrait of a tourist and the motivational factors of tourism. The student has an expert knowledge of tourism products and services as well as key organizations and the economic importance of tourism. The student can critically analyze the phenomena of the tourism field.
Assessment criteria, good (3)
The students understand and are able to name and describe well the basic concepts of tourism, areas of departure, routes and destination areas and tourism push and pull factors. They are able to describe well a portrait of a tourist and motivation factors in tourism. They have good knowledge of tourism products and services and the main tourism organisations and the economic significance of tourism.
Assessment criteria, satisfactory (1)
The students understand and are able to name and describe to a satisfactory degree the basic concepts of tourism, areas of departure, routes and destination areas and tourism push and pull factors. They are able to describe to a satisfactory degree, a portrait of a tourist and motivation factors in tourism. They have perfunctory knowledge of tourism products and services and the main tourism organisations and the economic significance of tourism.
Enrollment
01.01.2025 - 31.12.2025
Timing
01.01.2025 - 31.12.2025
Number of ECTS credits allocated
3 op
Virtual portion
3 op
Mode of delivery
Distance learning
Unit
Business
Teaching languages
- Finnish
Seats
0 - 100
Degree programmes
- Bachelor’s Degree in Tourism
Teachers
- Mika Pietarinen
Scheduling groups
- KAMK Avoin AMK 1 (Size: 30. Open UAS: 30.)
Groups
-
AAMKAvoin AMK
Small groups
- KAMK Open UAS 1
Objective
The student can explain the key concepts of tourism and knows the main features of the historical development of tourism. He understands the concepts of push and pull factors and recognizes the key tourism areas in Finland and the world. The student recognizes different tourist segments and knows how to classify tourists based on theoretical models. He can explain the connection of the tourism industry to other industries and the regional economic importance of tourism with the help of a tourism cluster. The student also gets to know key organizations in the tourism industry. He knows how to define the key features of tourism services.
Content
Basic concepts of tourism
Starting areas, routes and destination areas + push and pull attraction factors as concepts
Portrait of a tourist (tourist segments)
Tourism products and services
Tourism motivation factors
Tourist cluster and regional economic impacts
Central organisations
Location and time
Online course, nonstop
You can complete the course according to your own schedule on 1.1. - 31 December 2025.
Materials
To be announced in the Study period
Teaching methods
The course consists of online studies completed independently.
Exam schedules
No exam
Completion alternatives
There are no alternative execution methods
Student workload
The course requires approximately 80 hours of independent work
Content scheduling
The course consists of online tasks that are done independently according to your own schedule.
Definition and history of tourist and tourism
Tourism now and in the future
Tourist roles and attitudes
Attraction factors, tourism product and sustainable tourism
Further information
For more information about the course, please contact mika.pietarinen@kamk.fi
Evaluation scale
0 - 5
Assessment criteria, excellent (5)
The student understands and can commendably and competently name and describe the basic concepts of tourism, starting areas, routes and destination areas as well as push and pull factors. He also commendably knows how to describe the portrait of a tourist and the motivational factors of tourism. The student has an expert knowledge of tourism products and services as well as key organizations and the economic importance of tourism. The student can critically analyze the phenomena of the tourism field.
Assessment criteria, good (3)
The students understand and are able to name and describe well the basic concepts of tourism, areas of departure, routes and destination areas and tourism push and pull factors. They are able to describe well a portrait of a tourist and motivation factors in tourism. They have good knowledge of tourism products and services and the main tourism organisations and the economic significance of tourism.
Assessment criteria, satisfactory (1)
The students understand and are able to name and describe to a satisfactory degree the basic concepts of tourism, areas of departure, routes and destination areas and tourism push and pull factors. They are able to describe to a satisfactory degree, a portrait of a tourist and motivation factors in tourism. They have perfunctory knowledge of tourism products and services and the main tourism organisations and the economic significance of tourism.
Assessment methods and criteria
The course is evaluated based on assignments.
Assessment criteria, fail (0)
The student can't name and describe the basic concepts of tourism, starting areas, routes and destination areas, as well as push and pull factors. He also doesn't know how to describe the portrait of a tourist and the motivational factors of tourism.
The student doesn't know the economic importance of tourism products and services, key organizations and tourism.
Assessment criteria, excellent (5)
The student understands and can commendably and competently name and describe the basic concepts of tourism, starting areas, routes and destination areas as well as push and pull factors. He also commendably knows how to describe the portrait of a tourist and the motivational factors of tourism. The student has an expert knowledge of tourism products and services as well as key organizations and the economic importance of tourism. The student can critically analyze the phenomena of the tourism field.
Toteutuksen arviointikriteerit, hyvä (3-4)
The students understand and are able to name and describe well the basic concepts of tourism, areas of departure, routes and destination areas and tourism push and pull factors. They are able to describe well a portrait of a tourist and motivation factors in tourism. They have good knowledge of tourism products and services and the main tourism organizations and the economic significance of tourism.
Assessment criteria, satisfactory (1)
The students understand and are able to name and describe to a satisfactory degree the basic concepts of tourism, areas of departure, routes and destination areas and tourism push and pull factors. They are able to describe to a satisfactory degree, a portrait of a tourist and motivation factors in tourism. They have perfunctory knowledge of tourism products and services and the main tourism organizations and the economic significance of tourism.
Enrollment
01.07.2024 - 31.12.2024
Timing
01.01.2024 - 31.12.2024
Number of ECTS credits allocated
3 op
Virtual portion
3 op
Mode of delivery
Distance learning
Unit
Business
Teaching languages
- Finnish
Seats
0 - 50
Degree programmes
- Master’s Degree in Tourism
Teacher in charge
Mika Pietarinen
Groups
-
AVOINAMK2024AVOINAMK2024
-
AAMKAvoin AMK
Objective
The student can explain the key concepts of tourism and knows the main features of the historical development of tourism. He understands the concepts of push and pull factors and recognizes the key tourism areas in Finland and the world. The student recognizes different tourist segments and knows how to classify tourists based on theoretical models. He can explain the connection of the tourism industry to other industries and the regional economic importance of tourism with the help of a tourism cluster. The student also gets to know key organizations in the tourism industry. He knows how to define the key features of tourism services.
Content
Basic concepts of tourism
Starting areas, routes and destination areas + push and pull attraction factors as concepts
Portrait of a tourist (tourist segments)
Tourism products and services
Tourism motivation factors
Tourist cluster and regional economic impacts
Central organisations
Location and time
Opintojakson voi suorittaa kokonaisuudessaan itsenäisesti oman aikataulun mukaisesti vuoden 2024 aikana.
Teaching methods
Verkko-oppimisympäristössä tapahtuva itsenäinen opiskelu.
Student workload
Opintojakso on 3 opintopisteen laajuinen. 3 opintopistettä vastaa n. 81 opiskelijan työtuntia.
Evaluation scale
0 - 5
Assessment criteria, excellent (5)
The student understands and can commendably and competently name and describe the basic concepts of tourism, starting areas, routes and destination areas as well as push and pull factors. He also commendably knows how to describe the portrait of a tourist and the motivational factors of tourism. The student has an expert knowledge of tourism products and services as well as key organizations and the economic importance of tourism. The student can critically analyze the phenomena of the tourism field.
Assessment criteria, good (3)
The students understand and are able to name and describe well the basic concepts of tourism, areas of departure, routes and destination areas and tourism push and pull factors. They are able to describe well a portrait of a tourist and motivation factors in tourism. They have good knowledge of tourism products and services and the main tourism organisations and the economic significance of tourism.
Assessment criteria, satisfactory (1)
The students understand and are able to name and describe to a satisfactory degree the basic concepts of tourism, areas of departure, routes and destination areas and tourism push and pull factors. They are able to describe to a satisfactory degree, a portrait of a tourist and motivation factors in tourism. They have perfunctory knowledge of tourism products and services and the main tourism organisations and the economic significance of tourism.
Assessment criteria, excellent (5)
Opiskelija ymmärtää ja osaa kiitettävästi ja asiantuntevasti nimetä ja kuvailla matkailun
peruskäsitteet, lähtöalueet, reitit ja kohdealueet sekä työntö- ja vetovoimatekijät. Hän myös osaa kiitettävästi kuvailla turistin muotokuvaa sekä matkailun motivaatiotekijöitä.
Opiskelija tuntee asiantuntevasti matkailutuotteet ja –palvelut sekä keskeiset organisaatiot että matkailun taloudellisen merkityksen.
Opiskelija osaa toimia kiitettävästi erilaisissa oppimis- ja toimintaympäristöissä. Lisäksi hän osaa toimia ryhmän jäsenenä edistäen ja kehittäen ryhmän toimintaa.
Opiskelija osaa kriittisesti analysoida matkailukentän ilmiöitä.
Toteutuksen arviointikriteerit, hyvä (3-4)
Opiskelija ymmärtää ja osaa hyvin nimetä ja kuvailla matkailun peruskäsitteet, lähtöalueet, reitit ja kohdealueet sekä työntö- ja vetovoimatekijät. Hän myös osaa hyvin kuvailla turistin muotokuvaa sekä matkailun motivaatiotekijöitä.
Opiskelija tuntee hyvin matkailutuotteet ja –palvelut sekä keskeiset organisaatiot että matkailun taloudellisen merkityksen.
Opiskelija osaa toimia hyvin erilaisissa oppimis- ja toimintaympäristöissä. Lisäksi hän osaa toimia ryhmän jäsenenä ryhmän yhteisten tavoitteiden saavuttamiseksi.
Assessment criteria, satisfactory (1)
Opiskelija ymmärtää ja osaa tyydyttävästi nimetä ja kuvailla matkailun peruskäsitteet, lähtöalueet, reitit ja kohdealueet sekä työntö- ja vetovoimatekijät. Hän myös osaa tyydyttävästi kuvailla turistin muotokuvaa sekä matkailun motivaatiotekijöitä.
Opiskelija tuntee pintapuolisesti matkailutuotteet ja –palvelut sekä keskeiset organisaatiot että matkailun taloudellisen merkityksen.
Opiskelija osaa toimia ohjattuna asianmukaisesti erilaisissa oppimis- ja toimintaympäristöissä. Lisäksi hän osaa toimia ryhmän jäsenenä ja ottaa toiminnassaan muut ryhmän jäsenet huomioon
Enrollment
01.01.2024 - 30.06.2024
Timing
01.01.2024 - 31.12.2024
Number of ECTS credits allocated
3 op
Virtual portion
3 op
Mode of delivery
Distance learning
Unit
Business
Teaching languages
- Finnish
Degree programmes
- Master’s Degree in Tourism
Teacher in charge
Mika Pietarinen
Scheduling groups
- Avoin AMK 1 (Size: 50. Open UAS: 50.)
Groups
-
AVOINAMK2024AVOINAMK2024
-
AAMKAvoin AMK
Small groups
- Open UAS 1
Objective
The student can explain the key concepts of tourism and knows the main features of the historical development of tourism. He understands the concepts of push and pull factors and recognizes the key tourism areas in Finland and the world. The student recognizes different tourist segments and knows how to classify tourists based on theoretical models. He can explain the connection of the tourism industry to other industries and the regional economic importance of tourism with the help of a tourism cluster. The student also gets to know key organizations in the tourism industry. He knows how to define the key features of tourism services.
Content
Basic concepts of tourism
Starting areas, routes and destination areas + push and pull attraction factors as concepts
Portrait of a tourist (tourist segments)
Tourism products and services
Tourism motivation factors
Tourist cluster and regional economic impacts
Central organisations
Location and time
Opintojakson voi suorittaa kokonaisuudessaan itsenäisesti oman aikataulun mukaisesti vuoden 2024 aikana.
Teaching methods
Verkko-oppimisympäristössä tapahtuva itsenäinen opiskelu.
Student workload
Opintojakso on 3 opintopisteen laajuinen. 3 opintopistettä vastaa n. 81 opiskelijan työtuntia.
Evaluation scale
0 - 5
Assessment criteria, excellent (5)
The student understands and can commendably and competently name and describe the basic concepts of tourism, starting areas, routes and destination areas as well as push and pull factors. He also commendably knows how to describe the portrait of a tourist and the motivational factors of tourism. The student has an expert knowledge of tourism products and services as well as key organizations and the economic importance of tourism. The student can critically analyze the phenomena of the tourism field.
Assessment criteria, good (3)
The students understand and are able to name and describe well the basic concepts of tourism, areas of departure, routes and destination areas and tourism push and pull factors. They are able to describe well a portrait of a tourist and motivation factors in tourism. They have good knowledge of tourism products and services and the main tourism organisations and the economic significance of tourism.
Assessment criteria, satisfactory (1)
The students understand and are able to name and describe to a satisfactory degree the basic concepts of tourism, areas of departure, routes and destination areas and tourism push and pull factors. They are able to describe to a satisfactory degree, a portrait of a tourist and motivation factors in tourism. They have perfunctory knowledge of tourism products and services and the main tourism organisations and the economic significance of tourism.
Assessment criteria, excellent (5)
Opiskelija ymmärtää ja osaa kiitettävästi ja asiantuntevasti nimetä ja kuvailla matkailun
peruskäsitteet, lähtöalueet, reitit ja kohdealueet sekä työntö- ja vetovoimatekijät. Hän myös osaa kiitettävästi kuvailla turistin muotokuvaa sekä matkailun motivaatiotekijöitä.
Opiskelija tuntee asiantuntevasti matkailutuotteet ja –palvelut sekä keskeiset organisaatiot että matkailun taloudellisen merkityksen.
Opiskelija osaa toimia kiitettävästi erilaisissa oppimis- ja toimintaympäristöissä. Lisäksi hän osaa toimia ryhmän jäsenenä edistäen ja kehittäen ryhmän toimintaa.
Opiskelija osaa kriittisesti analysoida matkailukentän ilmiöitä.
Toteutuksen arviointikriteerit, hyvä (3-4)
Opiskelija ymmärtää ja osaa hyvin nimetä ja kuvailla matkailun peruskäsitteet, lähtöalueet, reitit ja kohdealueet sekä työntö- ja vetovoimatekijät. Hän myös osaa hyvin kuvailla turistin muotokuvaa sekä matkailun motivaatiotekijöitä.
Opiskelija tuntee hyvin matkailutuotteet ja –palvelut sekä keskeiset organisaatiot että matkailun taloudellisen merkityksen.
Opiskelija osaa toimia hyvin erilaisissa oppimis- ja toimintaympäristöissä. Lisäksi hän osaa toimia ryhmän jäsenenä ryhmän yhteisten tavoitteiden saavuttamiseksi.
Assessment criteria, satisfactory (1)
Opiskelija ymmärtää ja osaa tyydyttävästi nimetä ja kuvailla matkailun peruskäsitteet, lähtöalueet, reitit ja kohdealueet sekä työntö- ja vetovoimatekijät. Hän myös osaa tyydyttävästi kuvailla turistin muotokuvaa sekä matkailun motivaatiotekijöitä.
Opiskelija tuntee pintapuolisesti matkailutuotteet ja –palvelut sekä keskeiset organisaatiot että matkailun taloudellisen merkityksen.
Opiskelija osaa toimia ohjattuna asianmukaisesti erilaisissa oppimis- ja toimintaympäristöissä. Lisäksi hän osaa toimia ryhmän jäsenenä ja ottaa toiminnassaan muut ryhmän jäsenet huomioon
Enrollment
13.09.2023 - 31.12.2024
Timing
01.09.2023 - 31.12.2024
Number of ECTS credits allocated
5 op
Virtual portion
5 op
Mode of delivery
Distance learning
Unit
Business
Teaching languages
- Finnish
Degree programmes
- Bachelor’s Degree in Tourism
Teachers
- Mika Pietarinen
Scheduling groups
- Avoin AMK 1 (Size: 100. Open UAS: 100.)
Groups
-
AVOINAMK2024AVOINAMK2024
-
AVOINAMK2023AVOINAMK2023
-
AAMKAvoin AMK
Small groups
- Open UAS 1
Objective
The student can explain the key concepts of tourism and knows the main features of the historical development of tourism. He understands the concepts of push and pull factors and recognizes the key tourism areas in Finland and the world. The student recognizes different tourist segments and knows how to classify tourists based on theoretical models. He can explain the connection of the tourism industry to other industries and the regional economic importance of tourism with the help of a tourism cluster. The student also gets to know key organizations in the tourism industry. He knows how to define the key features of tourism services.
Content
Basic concepts of tourism
Starting areas, routes and destination areas + push and pull attraction factors as concepts
Portrait of a tourist (tourist segments)
Tourism products and services
Tourism motivation factors
Tourist cluster and regional economic impacts
Central organisations
Evaluation scale
0 - 5
Assessment criteria, excellent (5)
The student understands and can commendably and competently name and describe the basic concepts of tourism, starting areas, routes and destination areas as well as push and pull factors. He also commendably knows how to describe the portrait of a tourist and the motivational factors of tourism. The student has an expert knowledge of tourism products and services as well as key organizations and the economic importance of tourism. The student can critically analyze the phenomena of the tourism field.
Assessment criteria, good (3)
The students understand and are able to name and describe well the basic concepts of tourism, areas of departure, routes and destination areas and tourism push and pull factors. They are able to describe well a portrait of a tourist and motivation factors in tourism. They have good knowledge of tourism products and services and the main tourism organisations and the economic significance of tourism.
Assessment criteria, satisfactory (1)
The students understand and are able to name and describe to a satisfactory degree the basic concepts of tourism, areas of departure, routes and destination areas and tourism push and pull factors. They are able to describe to a satisfactory degree, a portrait of a tourist and motivation factors in tourism. They have perfunctory knowledge of tourism products and services and the main tourism organisations and the economic significance of tourism.