Siirry suoraan sisältöön

Marketing of Tourism Services (4 op)

Toteutuksen tunnus: AT00BY16-3003

Toteutuksen perustiedot


Ilmoittautumisaika

01.08.2023 - 30.09.2023

Ajoitus

01.08.2023 - 31.12.2023

Opintopistemäärä

4 op

Toteutustapa

Lähiopetus

Yksikkö

Business

Opetuskielet

  • Englanti

Koulutus

  • Bachelor’s Degree in Tourism

Opettaja

  • Peter Stricker

Ryhmät

  • ATA21S
    ATA21S
  • 24.10.2023 12:30 - 14:00, Marketing of Tourism Services AT00BY16-3003
  • 26.10.2023 14:15 - 15:45, Marketing of Tourism Services AT00BY16-3003
  • 31.10.2023 12:30 - 14:00, Marketing of Tourism Services AT00BY16-3003
  • 02.11.2023 14:15 - 15:45, Marketing of Tourism Services AT00BY16-3003
  • 07.11.2023 12:30 - 14:00, Marketing of Tourism Services AT00BY16-3003
  • 09.11.2023 14:15 - 15:45, Marketing of Tourism Services AT00BY16-3003
  • 14.11.2023 12:30 - 15:00, Marketing of Tourism Services AT00BY16-3003
  • 16.11.2023 14:15 - 15:45, Marketing of Tourism Services AT00BY16-3003
  • 21.11.2023 12:30 - 14:00, Marketing of Tourism Services AT00BY16-3003
  • 23.11.2023 14:15 - 15:45, Marketing of Tourism Services AT00BY16-3003
  • 28.11.2023 12:30 - 14:00, Marketing of Tourism Services AT00BY16-3003
  • 30.11.2023 14:15 - 15:45, Marketing of Tourism Services AT00BY16-3003

Tavoitteet

Students will understand the special features of marketing tourism services and the role of product, image and branding, price and distribution channels in tourism marketing.

Sisältö

Product, pricing and distribution channels

Arviointiasteikko

0 - 5