Continuation Course in Game Business (3 op)
Toteutuksen tunnus: KTVP020-3009
Toteutuksen perustiedot
- Ilmoittautumisaika
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01.08.2022 - 30.09.2022
Ilmoittautuminen toteutukselle on päättynyt.
- Ajoitus
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31.10.2022 - 31.12.2022
Toteutus on päättynyt.
- Opintopistemäärä
- 3 op
- Lähiosuus
- 3 op
- Toteutustapa
- Lähiopetus
- Yksikkö
- Teknologia
- Opetuskielet
- suomi
- Koulutus
- Tietojenkäsittelyn koulutus
- Opettajat
- Antti Junttila
- Ryhmät
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- Opintojakso
- KTVP020
Tavoitteet
To provide students with a comprehensive view of game business and game product marketing. Participants will gain a through understanding of the distinctive characteristics of game business, whilst understanding the importance of marketing in competitive business environment.
Sisältö
Game product revenue planning
Marketing plan for a game
Sales and customer acquisition
Sales channels
Arviointiasteikko
0 - 5
Arviointikriteerit, kiitettävä (5)
Excellent knowledge in Game Business proved by assignments and activity during classes.
Arviointikriteerit, hyvä (3)
Good knowledge in Game Business proved by assignments and activity during classes.
Arviointikriteerit, tyydyttävä (1)
Average knowledge in Game Business proved by assignments and activity during classes.
Arviointikriteeri, hyväksytty/hylätty
Failed if poor knowledge in Game Business proved by assignments and activity during classes.
Esitietovaatimukset
Basics of Game Business
Osaamistavoitteet
To provide students with a comprehensive view of game business and game product marketing. Participants will gain a through understanding of the distinctive characteristics of game business, whilst understanding the importance of marketing in competitive business environment.
Sisältö
Game product revenue planning
Marketing plan for a game
Sales and customer acquisition
Sales channels
Esitietovaatimukset
Basics of Game Business