Opinto-opas

Tavoitteet

Competitiveness in the hospitality industry requires a comprehensive understanding of the operating environment in the sector. Upon completion of the course, the student will gain versatile knowledge needed to operate in the hospitality industry and has the ability to plan, manage, and develop operational processes. The student is familiar with different types of hospitality businesses and can outline main operational, distribution, and revenue management operations. Facility Management under the aspect of Hospitality includes property management, legalities, safety, and quality standards as well as sustainability.

Sisältö

• Key concepts, phenomena, and various types of the Hospitality industry
• Branding and different customer segments
• Destination development under the influence of the hospitality industry
• Operational management of Hospitality industry (Front of house & Back of house)
• Marketing, sales, distribution, and revenue management
• Legalities, safety, quality, and sustainability under facility management
• Future trends of the Hospitality industry

Arviointiasteikko

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